On Wednesday, we heard that HP had dropped the price of both the 16GB and 32GB TouchPad by $50. Now, it looks like HP is making a more aggressive move to increase sales and generate more interest in the TouchPad. They are reducing the price of the 16GB TouchPad this weekend, starting today, by $100, so it will now cost $399.
The deal is only available from today, the 5th of August, until the 7th of August. However, we suspect the $399 price may appeal to quite a few webOS fans who have held off purchasing HP’s first webOS-based tablet.
HP TouchPad Specifications
The HP TouchPad features webOS 3.0.2, which was released the other day. It comes with a 9.7-inch touchscreen display with a resolution of 1024 x 768 pixels. Processing is provided by a dual-core 1.2GHz Qualcomm Snapdragon processor and 512MB of RAM. This combination ensures that the TouchPad can handle multitasking and run various applications smoothly.
The TouchPad also features a 1.3-megapixel camera up front for video chat, making it a suitable device for both personal and professional communication. Connectivity options include 802.11 b/g/n WiFi and Bluetooth 2.1 +EDR, ensuring that users can stay connected whether they are at home, in the office, or on the go. Additionally, the device is powered by a 6300 mAh battery, which should provide ample usage time for most users.
Market Position and Consumer Appeal
HP’s decision to drop the price of the TouchPad by $100 is a strategic move to make the device more competitive in the crowded tablet market. At $399, the 16GB TouchPad is now positioned to attract budget-conscious consumers who are looking for a high-quality tablet without breaking the bank. This price reduction could also appeal to tech enthusiasts who are curious about webOS but were hesitant to invest in a new platform at a higher price point.
The timing of this price drop is also noteworthy. By offering the discount over a weekend, HP is likely aiming to capitalize on increased consumer spending during this period. Weekend promotions often attract more attention and can lead to a surge in sales, especially when the discount is substantial.
Moreover, the TouchPad’s features make it a compelling option for various types of users. For instance, students might find the device useful for taking notes, reading e-books, and conducting research. Professionals could use it for managing emails, video conferencing, and accessing work-related applications. Families might appreciate the TouchPad for its entertainment capabilities, such as streaming videos, playing games, and browsing the internet.
In conclusion, HP’s aggressive pricing strategy for the TouchPad could significantly boost its market presence and attract a diverse range of consumers. The combination of a powerful processor, a high-resolution display, and robust connectivity options makes the TouchPad a versatile device suitable for various needs. If you have been considering a tablet purchase, this weekend’s promotion might be the perfect opportunity to get your hands on the HP TouchPad at a reduced price.
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