Léo Apotheker, the chief executive of HP, has expressed concerns that HP has ‘lost its soul’ and is now looking to bring the company back on course by focusing heavily on its WebOS. He explained that more details will be covered at an event on March 14 in San Francisco.
HP’s chief executive also elaborated in an interview with Bloomberg that HP would be looking to install its WebOS in conjunction with Windows on all its PC systems by the start of 2012. This strategic move is one that HP hopes will help them gain the backing of developers to create applications for its WebOS software.
The Current State of WebOS
Currently, the WebOS app store has around 6,000 apps compared to Apple’s and Google’s 350,000 and 250,000 respectively. This stark contrast highlights the significant challenge HP faces in gaining a foothold and becoming a viable competitor in the app market. The limited number of apps available on WebOS is a critical issue that HP must address to attract both developers and consumers.
HP feels that there is a widening gap between their products and what the consumer is looking for. They hope that by strengthening their WebOS product and investing heavily in research and development, they will be able to get their innovations to market much quicker than previously. This approach is aimed at not only catching up with competitors but also setting new standards in the industry.
Strategic Initiatives and Future Prospects
To bridge this gap, HP is planning several strategic initiatives. One of the key strategies is to integrate WebOS with Windows on all HP PC systems. This dual-OS approach is expected to provide users with a unique experience, combining the strengths of both operating systems. By doing so, HP aims to create a more versatile and user-friendly environment that could attract a broader audience.
Moreover, HP is focusing on building a robust ecosystem around WebOS. This includes not only increasing the number of available apps but also enhancing the overall user experience. For instance, HP is working on improving the performance and reliability of WebOS, making it more appealing to both developers and end-users. They are also exploring partnerships with other tech companies to expand the functionality and reach of WebOS.
Another critical aspect of HP’s strategy is to engage with the developer community actively. By providing better tools, resources, and support, HP hopes to encourage more developers to create innovative applications for WebOS. This, in turn, would help in building a more vibrant and diverse app ecosystem, making WebOS a more attractive platform for consumers.
In addition to these efforts, HP is also looking at ways to leverage its existing strengths in hardware and enterprise solutions. By integrating WebOS into its range of products, from PCs to printers and other devices, HP aims to create a seamless and interconnected user experience. This holistic approach could set HP apart from its competitors and help in regaining its lost market share.
While the road ahead is challenging, HP’s renewed focus on WebOS and its strategic initiatives show a clear commitment to innovation and customer satisfaction. If executed well, these efforts could help HP reclaim its position as a leader in the tech industry.
Via Bloomberg
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