RIM recently announced that they would be delaying the launch of BlackBerry 10 until next year and now we have some more details of what is coming to BBM in BlackBerry 10.
RIM’s CEO Thorsten Heins confirmed at the company’s annual shareholder conference that BBM on BlackBerry 10 will offer support for video chat, as well as a range of other features.
With upgrading it into a new experience, think about adding features on BB10 such as video chat, for example, within BBM. There’s many other features to come with BB10 that will really level this BBM experience, which is good today, right? It’s still the major used social network in Asia Pac, which will upgrade that experience to a whole new social networking experience based on BBM. That’s why we want to build on that strength, and that’s why we don’t want to share that strength. We believe this is something that is very unique to us, that is very strong in our portfolio, and we want to use this to build a BlackBerry-driven social networking platform.
New Features in BlackBerry 10
The introduction of video chat to BBM is a significant upgrade, but it is just one of many new features that BlackBerry 10 promises to bring. The new operating system is expected to offer a more intuitive user interface, enhanced security features, and improved performance. Additionally, BlackBerry 10 will include a new intelligent keyboard that learns the user’s writing style and offers personalized word suggestions, making typing faster and more accurate.
Another exciting feature is the BlackBerry Hub, a unified inbox that consolidates all your messages, emails, and social media notifications in one place. This feature aims to streamline communication and make it easier for users to stay on top of their interactions.
Impact on the Market
The delay in the launch of BlackBerry 10 has raised concerns among investors and consumers alike. However, the new features and improvements could potentially reinvigorate the BlackBerry brand and attract new users. The addition of video chat to BBM, for instance, positions BlackBerry 10 as a strong competitor to other messaging platforms like WhatsApp and iMessage, which already offer similar functionalities.
Moreover, the focus on enhancing the social networking experience through BBM could help BlackBerry regain its popularity in regions where it has traditionally been strong, such as Asia Pacific. By leveraging its existing strengths and introducing innovative features, RIM aims to create a unique value proposition that sets BlackBerry 10 apart from other mobile operating systems.
We are expecting to see the first BlackBerry 10 devices early next year, as we recently found out that RIM intends to launch their first handset, the BlackBerry London in quarter one of 2013.
The BlackBerry London is rumored to feature a sleek design, a high-resolution display, and a powerful processor, making it a flagship device that showcases the capabilities of BlackBerry 10. If successful, the launch of the BlackBerry London could mark the beginning of a new era for RIM, helping the company regain its footing in the highly competitive smartphone market.
In conclusion, while the delay of BlackBerry 10 is a setback, the new features and improvements it promises could make it worth the wait. With video chat, an intelligent keyboard, and the BlackBerry Hub, BlackBerry 10 aims to offer a comprehensive and user-friendly experience that could attract both existing and new users. As we look forward to the launch of the BlackBerry London, it will be interesting to see how these new features are received and whether they can help RIM reclaim its position as a leader in the mobile industry.
source The Verge
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