Last week there were rumors that Nokia would only sell around 500,000 of their new Windows Phone devices before the end of the year. Nokia responded to the rumors saying that sales of the device had been very good, and had beaten previous Nokia launches in the UK.
Now, according to a recent report, Nokia is expected to sell around 2 million of their Lumia Windows Phone smartphones before the end of the year, which would be a good start for Nokia and their new Windows Phone devices.
The European Market and Beyond
Nokia’s Lumia Windows Phone smartphones are only available in Europe at the moment, and Nokia will launch its first devices in the US in early 2012. This launch will probably include the Nokia Lumia 800 as well as some other smartphones. The European market has always been a stronghold for Nokia, and the initial success of the Lumia series in Europe could be a promising indicator for its performance in other regions. The anticipation for the US launch is high, and it will be interesting to see how American consumers respond to Nokia’s new offerings.
The Lumia 800, with its sleek design and robust features, has garnered positive reviews from tech enthusiasts and early adopters. The device’s integration with Windows Phone OS offers a unique user experience that differentiates it from other smartphones in the market. The Lumia series is seen as a critical component of Nokia’s strategy to regain its foothold in the competitive smartphone industry.
Market Expectations and Future Prospects
It will be interesting to see what the official figures from Nokia are by the end of the year, and whether Nokia is able to start selling more smartphones than they have in previous years with their new Windows Phone devices. The projected sales of 2 million units are a significant milestone, but the real test will be sustaining this momentum in the coming quarters.
Nokia’s partnership with Microsoft to produce Windows Phone devices is a strategic move aimed at leveraging Microsoft’s software expertise and Nokia’s hardware capabilities. This collaboration is expected to yield more innovative devices in the future, potentially expanding Nokia’s market share. The success of the Lumia series could pave the way for more advanced models, incorporating cutting-edge technology and features that cater to the evolving needs of consumers.
Moreover, the competitive landscape of the smartphone market is continuously evolving, with new players and technologies emerging regularly. Nokia’s ability to adapt to these changes and innovate will be crucial in maintaining its relevance and competitiveness. The company’s focus on delivering high-quality devices with a seamless user experience will be key to attracting and retaining customers.
Source BGR
Have a look at our Nokia Lumia 800 review to see what we thought of Nokia’s first Windows Phone device.
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