The new Product Red iPhone 7 and iPhone 7 Plus will go on sale today, and Apple has taken their online store offline ahead of the handsets’ launch.
The Apple Store is now offline with the message that it will be back online at 8:01 Pacific Time, when the new Product Red iPhones and also the new iPad will go on sale.
Product Red Initiative
The Product Red iPhone 7 and iPhone 7 Plus will be available with a choice of 128GB or 256GB of built-in storage. A portion of the proceeds from the handsets will be donated to the Global Fund to fight AIDS. This initiative is part of Apple’s ongoing commitment to support the Product Red campaign, which aims to eliminate HIV/AIDS in Africa. Since its inception, the Product Red campaign has raised over $600 million, with Apple contributing more than $200 million of that total. The funds are used to provide testing, counseling, treatment, and prevention programs with a specific focus on eliminating mother-to-child transmission of HIV.
New iPad Launch
Apple is also launching their new 9.7-inch iPad today. The new tablet replaces the previous iPad Air 2 tablet and comes with several enhancements. The updated iPad features a brighter Retina display, the powerful A9 chip, and improved battery life, making it a versatile device for both work and play. The new iPad is designed to offer a seamless experience for users, whether they are browsing the web, watching videos, or using apps for productivity and creativity.
The new iPad also supports the Apple Pencil, which was previously only compatible with the iPad Pro models. This addition makes the new iPad an attractive option for students, artists, and professionals who require precision and flexibility in their work. The Apple Pencil allows for precise input, making it ideal for note-taking, drawing, and annotating documents.
Impact on the Market
The launch of the Product Red iPhone 7 and iPhone 7 Plus, along with the new iPad, is expected to have a significant impact on the market. The Product Red iPhones not only offer a unique color option but also allow consumers to contribute to a worthy cause. This combination of style and philanthropy is likely to attract a wide range of customers.
Moreover, the new iPad’s competitive pricing and enhanced features make it a strong contender in the tablet market. With its powerful performance and support for the Apple Pencil, the new iPad is poised to appeal to a broad audience, from casual users to professionals.
Apple’s strategy of launching these new products simultaneously demonstrates their commitment to innovation and social responsibility. By offering devices that cater to different needs and preferences, Apple continues to solidify its position as a leader in the tech industry.
The launch of the Product Red iPhone 7 and iPhone 7 Plus, along with the new 9.7-inch iPad, marks an exciting day for Apple and its customers. The Product Red initiative not only provides consumers with a stylish and functional device but also allows them to contribute to the fight against HIV/AIDS. The new iPad, with its enhanced features and support for the Apple Pencil, offers a versatile and powerful tool for a wide range of users. As Apple continues to innovate and support important causes, it remains at the forefront of the technology industry.
Source Apple
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