The release of The Interview was limited due to the threats against cinemas, the film was also released to rent online, and now it is headed to DVD and Blu-ray.
The Interview will launch on DVD and Blu-ray in the U.S. on the 17th of February. Sony is calling the release the ‘Freedom Edition’ of The Interview, and it will come with extra content.
Exclusive Content in the “Freedom Edition”
The “Freedom Edition” Blu-ray disc comes packed with 90 minutes of bonus feature content, including 14 deleted scenes, multiple behind-the-scenes featurettes, a seven-minute blooper reel that shows the outrageous gags and goofs from the set, as well as three “line-o-ramas” (where cast shot several alternate takes of jokes during filming). Also included on both Blu-ray and DVD are The Discovery Channel TV special “Naked and Afraid,” starring James Franco and Seth Rogen, as well as commentary by Seth Rogen and Evan Goldberg.
The additional content is designed to give fans a deeper look into the making of the film and the camaraderie between the cast and crew. The deleted scenes offer a glimpse into the creative process, showing moments that didn’t make the final cut but still hold entertainment value. The behind-the-scenes featurettes provide an insider’s view of the production, from set design to special effects, and the blooper reel is sure to bring laughs with its collection of on-set mishaps and humorous outtakes.
Financial Impact and Future Prospects
It looks like Sony will end up breaking even on the movie, which cost the company $44 million to produce. They could even make a profit if DVD sales are good. The initial release of The Interview was marred by controversy and threats, leading to a limited theatrical release and a simultaneous online rental option. Despite these challenges, the film managed to garner significant attention and viewership, which bodes well for its DVD and Blu-ray sales.
The decision to release the “Freedom Edition” with extensive bonus content is a strategic move by Sony to attract both fans of the film and new viewers who may have missed its initial release. The inclusion of unique features like the “Naked and Afraid” TV special and the commentary by Seth Rogen and Evan Goldberg adds value to the physical copies, making them a worthwhile purchase for collectors and enthusiasts.
Moreover, the film’s journey from a controversial release to a potential financial success story highlights the evolving landscape of movie distribution. The Interview’s online rental option set a precedent for how films can be released in the face of external threats, and its subsequent DVD and Blu-ray release demonstrates the enduring appeal of physical media in an increasingly digital world.
The “Freedom Edition” of The Interview offers a comprehensive package for fans and collectors alike. With its array of bonus content and behind-the-scenes insights, it provides a richer viewing experience that goes beyond the film itself. As Sony navigates the financial aftermath of the film’s production and release, the success of the DVD and Blu-ray sales will be a crucial factor in determining the overall profitability of The Interview.
Source The Verge
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