Sony has unveiled a new range of 4K Ultra HD TVs at this year’s Consumer Electronics Show in Las Vegas. The company has announced a range of new models which come with display sizes between 43 inches and 75 inches, catering to a variety of consumer needs and preferences.
The company has announced a total of four new series of Ultra HD TVs and a total of 10 new models. These new models will also come with support for Google’s Android TV, providing users with a seamless and integrated smart TV experience. This integration allows users to access a wide range of apps, games, and streaming services directly from their TV, making it a versatile entertainment hub.
Enhanced Viewing Experience
One of the standout features of Sony’s new 4K Ultra HD TVs is their ability to upscale content to 4K resolution. This means that whether you are watching broadcast TV, Blu-ray™, DVDs, or even low-resolution internet videos, the TV will enhance the picture quality to provide a superior viewing experience. This is particularly beneficial for consumers who have a mix of content sources and want to enjoy the best possible picture quality regardless of the original resolution.
“With content being sourced from broadcast, Blu-ray™, DVD’s or even low-resolution internet videos, we designed these televisions to upscale to 4K resolution so that consumers can get the highest level viewing experience possible,” said Toshifumi Okuda, Sony Electronics Deputy President. “Sony’s reputation for developing the best picture quality continues with these new products that provide consumers with greater access to what they want to watch, play and hear.”
Advanced Technology and Features
In addition to upscaling capabilities, Sony’s new 4K Ultra HD TVs come equipped with a range of advanced technologies and features designed to enhance the overall user experience. For instance, these TVs feature High Dynamic Range (HDR) technology, which provides a wider range of colors and greater contrast, resulting in more lifelike and vibrant images. This is particularly noticeable in scenes with bright highlights and deep shadows, where HDR can make a significant difference in picture quality.
Moreover, the new models come with improved sound quality, thanks to Sony’s advanced audio technologies. This ensures that the audio experience matches the stunning visuals, providing an immersive and engaging viewing experience. Whether you are watching a movie, playing a game, or streaming your favorite show, the combination of high-quality visuals and audio will make for an unforgettable experience.
Another notable feature is the inclusion of voice control capabilities. With support for Google Assistant, users can easily control their TV, search for content, and even control other smart home devices using just their voice. This adds a level of convenience and ease of use that enhances the overall smart TV experience.
Sony’s commitment to innovation is also evident in the design of these new models. The TVs feature sleek and modern designs that will complement any living space. With slim bezels and minimalist stands, these TVs are designed to blend seamlessly into your home decor while providing a stunning visual centerpiece.
You can find out more details about Sony’s new range of Ultra HD 4K TVs over at the company’s website at the link below.
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