Sony is the latest company to announce that they are working on drones. The company’s mobile division is spearheading the development of Sony Drones, marking a significant step into the rapidly growing drone industry.
Sony previously invested in robotics maker ZMP, and now the company has announced that it is collaborating with ZMP to produce Sony Drones. This partnership aims to leverage the strengths of both companies to create innovative drone solutions.
Technological Synergy
Sony’s camera, sensing, telecommunications network, and robotics technologies will be leveraged alongside ZMP’s automated driving and robotics technologies together with their business experience in industrial fields. Aerosense Inc. will combine these assets and develop comprehensive solutions that meet needs including measuring, surveying, observing, and inspecting. It will aim to roll out these services for enterprise customers beginning in 2016.
Sony Mobile is proactively engaging in new business creation initiatives, with a particular focus on the Internet of Things (IoT) sector. This joint venture represents a part of this push into IoT, as Sony strives to provide its customers with additional value by developing and managing total package cloud solutions.
The collaboration between Sony and ZMP will result in the formation of a new company called Aerosense Inc. This venture will focus on creating drones that can perform a variety of tasks such as measuring, surveying, observing, and inspecting. By combining Sony’s expertise in camera and sensing technologies with ZMP’s experience in automated driving and robotics, Aerosense aims to offer comprehensive solutions tailored to enterprise needs.
Enterprise Focus and Future Prospects
The two companies will launch the joint project called Aerosense next month. While it may be some time before these new Sony Drones are available to the public, the focus will initially be on enterprise customers. This strategic move aligns with Sony Mobile’s broader initiative to explore new business opportunities, particularly in the Internet of Things (IoT) sector.
The enterprise drone market is expected to grow significantly in the coming years, driven by the increasing demand for drones in various industries such as agriculture, construction, and logistics. Drones can provide valuable data and insights that can help businesses improve efficiency and reduce costs. For example, in agriculture, drones can be used to monitor crop health and optimize irrigation, while in construction, they can be used to survey sites and track progress.
Sony’s entry into the drone market is a testament to the company’s commitment to innovation and its willingness to explore new technologies and business models. By partnering with ZMP, Sony is well-positioned to develop cutting-edge drone solutions that can meet the evolving needs of enterprise customers.
Moreover, the integration of Sony’s camera and sensing technologies with ZMP’s robotics expertise could lead to the development of drones with advanced capabilities such as autonomous navigation and real-time data processing. These features could make Sony Drones a valuable tool for a wide range of applications, from infrastructure inspection to environmental monitoring.
In conclusion, Sony’s collaboration with ZMP to develop drones represents a significant step forward for the company as it seeks to expand its presence in the IoT sector. The formation of Aerosense Inc. and the focus on enterprise customers highlight Sony’s strategic approach to entering the drone market. As the project progresses, it will be interesting to see how Sony Drones evolve and what impact they will have on various industries.
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