Opera has today launched its new rebranded identity that has brought with it a new logo as well as a new name for the browser company that started 20 years ago.
Opera Software is no longer the name of the company, which is now simply known as Opera. The new three-dimensional “O” logo as been created to symbolise the gateway that leads users to more.
Watch the video below to learn more about the new logo in the rebranding of Opera, that explains a little more about the inspiration and new design of their logo via their website.
Today, we’re unveiling our new brand identity. We’re introducing a new look and feel. But, it’s more than just a logo shift. Opera has evolved a lot since we started our journey as a browser company 20 years ago. Today, we serve over a billion internet users every month, between the 350 million people around the world experiencing the internet through our apps and services and the 1.1 billion people we reach through Opera Mediaworks. It’s time for a consistent brand identity that reflects what Opera is about.
The cornerstone of Opera’s new brand identity is our redesigned logo. It still preserves the good ol’, familiar red “O”. But, just as our products are about more than technology, the new logo stands for more than the first letter of our company name. We envision Opera’s new logo as a portal quickly connecting you with what you’re looking for on the web. The 3-dimensional “O” symbolizes a gateway that leads you to more: more content, more discoveries, more answers, more communication, more fun, more data savings, more of life – whatever you seek online, Opera helps you do more!
For more information on the rebranding of Opera jump over to the official website where full details are available.
Source: Opera