It is hardly a secret that the first Microsoft Lumia smartphone will be the new Microsoft Lumia 535. The handset will be made official at Microsoft’s press event tomorrow. This event marks a significant milestone for Microsoft as it transitions from the Nokia Lumia branding to its own Microsoft Lumia brand.
Now, Microsoft has posted a new teaser video for the device on YouTube. The company has also launched a new YouTube channel under the Microsoft Lumia brand, which is expected to feature more promotional content and updates about their latest devices.
Microsoft Lumia 535: A New Beginning
The new Microsoft Lumia 535 will be the first smartphone to be released under the company’s new branding. Since the purchase of Nokia’s mobile phone business, Microsoft has released a couple of devices, although these have been under the Nokia Lumia branding. The Lumia 535 represents a fresh start for Microsoft in the smartphone market, aiming to establish its own identity separate from Nokia.
The teaser video posted by Microsoft gives us a glimpse of what to expect from the Lumia 535. The video highlights the sleek design and vibrant colors of the handset, which are reminiscent of the previous Lumia models but with a distinct Microsoft touch. The Lumia 535 is expected to come with a 5-inch display, a 5-megapixel front and rear camera, and run on Windows Phone 8.1 with the Lumia Denim update.
What to Expect from the Microsoft Lumia 535
The Nokia Lumia branding has now been replaced by Microsoft’s new branding. You can see the specifications on the new Lumia 535 smartphone here. The Lumia 535 is expected to be an affordable yet feature-rich smartphone, targeting budget-conscious consumers who still want a quality device.
Some of the rumored specifications include a quad-core Snapdragon 200 processor, 1GB of RAM, and 8GB of internal storage, expandable via microSD. The device is also expected to support dual SIM functionality, which is a popular feature in many emerging markets. Additionally, the Lumia 535 will likely come with Microsoft’s suite of productivity apps, such as Office and OneDrive, pre-installed, making it an attractive option for both personal and professional use.
We are not sure if this is the only device that will be released at the press event tomorrow, or whether Microsoft will have another handset to announce. There have been speculations about other potential devices, such as a higher-end Lumia model or even a new tablet. As soon as we get some more details, we will let you guys know.
The launch of the Microsoft Lumia 535 is a significant step for Microsoft as it seeks to strengthen its position in the competitive smartphone market. By leveraging its strong brand and integrating its software ecosystem, Microsoft aims to offer a compelling alternative to Android and iOS devices.
Source Microsoft / YouTube
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