US mobile carrier AT&T has been running a promotion for Samsung’s smartphones, where if you buy one on a new contract, you get another handset for free. This promotion includes popular models such as the Galaxy S6, Note 5, and more. Excitingly, it looks like AT&T is also extending this offer to the iPhone 6S.
If you activate or upgrade to a new iPhone 6S on AT&T between now and the 31st of December, you can either get a free 16GB iPhone 6S or a $650 credit on your bill towards the purchase of another iPhone 6S or 6S Plus.
Details of the Promotion
According to MacRumors, the $650 credit is spread out over 28 or 30 monthly payments, so you will receive a credit each month towards an AT&T Next plan for the handset. This means that instead of getting a lump sum, the credit will be applied incrementally, making it easier for customers to manage their monthly bills while enjoying the benefits of a new iPhone.
AT&T has not officially advertised this deal on the iPhones, although it is available if you visit one of their retail stores or contact them directly. This subtle approach might be a strategic move to drive more foot traffic into their stores, where sales representatives can provide personalized assistance and potentially upsell additional services or accessories.
Why This Deal is Attractive
This promotion is particularly attractive for several reasons. First, the iPhone 6S remains a highly sought-after device due to its robust performance, high-quality camera, and sleek design. By offering a free 16GB iPhone 6S or a substantial credit towards another model, AT&T is making it easier for customers to access premium technology without breaking the bank.
Moreover, the incremental credit system aligns well with the financial planning of many consumers. Instead of a one-time discount, the monthly credits help reduce the overall financial burden, making it a more manageable expense over time. This can be particularly appealing for families or individuals who are budget-conscious but still want to enjoy the latest technology.
Additionally, this promotion could be a strategic move by AT&T to retain existing customers and attract new ones. With the competitive landscape of mobile carriers, offering such lucrative deals can be a significant differentiator. It not only incentivizes customers to stay with AT&T but also attracts those who might be considering switching from another carrier.
Comparing with Other Promotions
When compared to similar promotions from other carriers, AT&T’s offer stands out due to its flexibility and the high value of the credit. For instance, some carriers might offer a free device but with more stringent conditions or less valuable models. The inclusion of the iPhone 6S, a premium device, makes this deal particularly compelling.
Furthermore, the option to choose between a free 16GB iPhone 6S or a $650 credit provides customers with the flexibility to select what best suits their needs. Whether they prefer to get an additional device for a family member or use the credit towards a higher storage model, the choice is theirs.
In conclusion, AT&T’s promotion for the iPhone 6S is a well-thought-out strategy that offers significant value to customers. By providing a free device or a substantial credit, AT&T is making it easier for consumers to access premium technology while managing their finances effectively. If you’re in the market for a new iPhone, this promotion is definitely worth considering.
Source, MacRumors
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