Since the launch of Sony’s latest PlayStation 3 Super Slim console, which it first announced back in the middle of September this year, and first appeared in UK stores on October 12th, 2012, retailing between £180 and £200, the gaming community has been buzzing with excitement.
New figures released by UKIE and GfK Chart-Track data in the UK have revealed that since the launch of the PS3 Super Slim, Sony’s sale of the PS3 has increased by a massive 138 percent last week. This surge in sales is a significant milestone for Sony, reflecting the strong market demand and consumer interest in the new model.
Features and Improvements
The new 500GB model also accounted for 37 percent of all PlayStation 3 sales last week, which is helping Sony close the gap on Microsoft’s Xbox 360 sales, which are roughly around 1.9 million in front of Sony at the moment. The PS3 Super Slim offers several improvements over its predecessors, including a more compact design, reduced weight, and a sliding disc cover. These enhancements make it a more attractive option for gamers looking for a sleek and efficient console.
The increased storage capacity of 500GB allows gamers to store more games, movies, and other media, making it a versatile entertainment hub. Additionally, the Super Slim model is quieter and more energy-efficient, addressing some of the concerns users had with earlier versions of the PS3.
Market Impact and Future Prospects
Let’s hope the increased sales are not just a spike and continue through to the holiday period for Sony. The holiday season is a critical time for gaming console sales, and sustained interest in the PS3 Super Slim could significantly boost Sony’s market position. The competition between Sony and Microsoft has always been fierce, and this recent surge in PS3 sales could indicate a shift in consumer preferences.
If you are interested in seeing inside Sony’s new PS3 Super Slim console, you might be interested in the teardown of the console carried out by the iFixit team today. The teardown reveals the intricate design and engineering that went into creating the Super Slim model, showcasing Sony’s commitment to innovation and quality.
Moreover, the PS3 Super Slim’s success could have broader implications for the gaming industry. It demonstrates that there is still a strong market for dedicated gaming consoles, even as mobile and cloud gaming continue to grow. This could encourage other manufacturers to invest in developing new and improved console models, leading to more choices and better experiences for gamers.
The launch of the PlayStation 3 Super Slim has been a significant event for Sony and the gaming community. The impressive sales figures and positive reception indicate that the Super Slim model has successfully captured the interest of gamers. As we move into the holiday season, it will be interesting to see if this momentum continues and how it impacts the broader gaming market.
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