In Japan this week, Sony has unveiled a new flagship HDTV in the form of the Sony HX950 HDTV, which is equipped with Intelligent Peak LED backlighting, and takes the top spot in Sony’s range over the previously released HX929/920 HDTV series.
The new Sony HX950 is available in two sizes, either 55 inch or the larger 65 inch version, and both are fitted with Sony’s new Intelligent Peak LED backlighting.
Intelligent Peak LED Backlighting Technology
However, very few details are available at the moment on how the new Intelligent Peak LED backlighting technology actually works or enhances the HDTV’s picture. It is thought that the new technology is a full array LED backlighting and not edge-based, but details and the number of zones are still under wraps by Sony. Full array LED backlighting typically offers better control over local dimming, which can result in improved contrast and deeper black levels compared to edge-lit LED systems. This could mean that the HX950 will deliver superior picture quality, especially in scenes with high contrast.
The Intelligent Peak LED backlighting is expected to enhance the viewing experience by providing more precise lighting control, which can improve the overall picture quality. This technology might also help in reducing the halo effect often seen in LED TVs, where bright objects on a dark background can cause a glow around the edges. By having more control over individual zones of LEDs, the HX950 could potentially offer a more immersive and visually stunning experience.
Design and Features
The Sony HX950 series also boasts a sleek and modern design, making it a stylish addition to any living room. The thin bezels and minimalist stand design ensure that the focus remains on the screen, providing an immersive viewing experience. Additionally, the HX950 series is expected to come with Sony’s suite of smart TV features, including access to popular streaming services, web browsing capabilities, and compatibility with various smart home devices.
Another notable feature of the HX950 series is its motion handling capabilities. Sony has been known for its MotionFlow technology, which aims to reduce motion blur and provide smoother transitions during fast-paced scenes. This could be particularly beneficial for sports enthusiasts and action movie fans who demand the best performance from their HDTVs.
Unfortunately, no information on pricing or worldwide availability has been released as yet by Sony, but one online retailer has the new HDTVs listed at $3,499 and $5,499 for the 55 and 65 inch HDTVs respectively. These prices suggest that the HX950 series is positioned as a premium offering, targeting consumers who are willing to invest in top-of-the-line technology for their home entertainment systems.
The Sony HX950 HDTV series appears to be a promising addition to Sony’s lineup, with its Intelligent Peak LED backlighting technology and sleek design. While details on the specific workings of the backlighting system are still scarce, the potential benefits in terms of picture quality and viewing experience are exciting. As more information becomes available, it will be interesting to see how the HX950 series compares to other high-end HDTVs on the market.
Source: Engadget : Sony Japan : AV Watch
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