It looks like there may be another reason to take a look at the Palm Pre when it arrives; it will be able to automatically sync with iTunes, and iTunes will recognize it as an iPod.
The Palm Pre will be able to automatically sync non-DRM tunes from your iTunes library, as well as just about everything else in iTunes, excluding DRM music and of course iPhone applications.
The Pre makes iTunes think that it is an iPod, and when it is plugged in, the same options come up as they do with an iPod. You get the choice to use it as a USB mass storage device or sync with iTunes.
Implications for the Market
This is a pretty clever move by Palm. It will be interesting to see how Apple responds. On one hand, they could just block it in the next update or take legal action against Palm. On the other hand, they could let it go and get a bunch of new iTunes customers when the Palm Pre launches. Personally, I think they will go with the first option.
The ability to sync with iTunes could be a significant selling point for the Palm Pre. Many users have extensive music libraries in iTunes, and the convenience of being able to sync their music seamlessly could sway their purchasing decision. This feature could potentially attract a segment of the market that is looking for an alternative to the iPhone but still wants to use iTunes.
Technical Details and User Experience
From a technical standpoint, the Palm Pre’s ability to mimic an iPod is quite impressive. It essentially tricks iTunes into thinking it is an Apple device, allowing for seamless integration. This means that users can manage their music, playlists, and other media just as they would with an iPod. The user experience is designed to be as smooth and intuitive as possible, making it easy for even non-tech-savvy users to sync their devices.
However, it’s important to note that this functionality is limited to non-DRM content. DRM, or Digital Rights Management, is a form of copy protection used by many music and media companies to prevent unauthorized copying and distribution. While most music purchased from iTunes in recent years is DRM-free, older purchases may still have DRM restrictions. Additionally, iPhone applications and other DRM-protected content will not sync with the Palm Pre.
Another aspect to consider is the potential for future updates. Apple frequently updates iTunes, and it is possible that a future update could disable the Palm Pre’s ability to sync. This cat-and-mouse game between tech companies is not uncommon, and users should be aware that this feature might not be permanent.
via Wired Gadget Lab
Update 13th August 2009
Palm Pre UK Release Date – October 30th
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