Last week, Logitech announced that they would stop producing the Logitech Revue, which is the company’s Google TV set-top box, and that they wouldn’t make a second-generation version of the device.
This left many Logitech Revue owners wondering what was happening with the Google TV update for the Logitech Revue that Logitech had previously promised, and now the company has released a statement regarding the update.
As our CEO Guerrino De Luca stated earlier this week, Logitech will not manufacture new Logitech Revue units. That said, we do believe that consumers in the U.S. will be able to purchase the product during this holiday season. And all owners of Logitech Revue will receive the automatic and free update of Google’s recently announced updated version of Google TV, which we expect to roll out before the end of the year.
Impact on Current Logitech Revue Owners
The announcement has significant implications for current Logitech Revue owners. Many users have invested in the device with the expectation of continued support and updates. The confirmation that the Google TV update will still be rolled out is a relief for these users. The update promises to bring new features and improvements, enhancing the overall user experience. However, the discontinuation of the product raises questions about long-term support and future updates.
Future of Google TV and Logitech’s Strategy
Logitech’s decision to exit the Google TV market reflects broader trends and challenges in the smart TV and streaming device industry. Google TV, which aimed to integrate traditional TV with the internet, faced stiff competition from other platforms like Roku, Apple TV, and Amazon Fire TV. These competitors have established strong ecosystems and user bases, making it difficult for Google TV to gain significant market share.
Logitech’s move also indicates a strategic shift. The company may be focusing on other product lines and innovations that align more closely with its core competencies and market opportunities. For instance, Logitech has been successful with its range of computer peripherals, gaming accessories, and smart home devices. By reallocating resources from the Google TV project, Logitech can potentially strengthen its position in these areas.
At least we know that Logitech will release the Google TV update before the end of the year. As soon as we get more details on exactly when it will be available, we will let you guys know.
Source Logitech
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