HTC has posted its financial results for the month of April, and they are not very pleasant. The Taiwanese company posted worst revenue figures it had in the past six years.
Part of it could be blamed at the disappointing sales of the HTC One M9, which went on sale last month in several markets across the globe.
The revenues dropped to NT$13.5 billion (US$440 million) in April, from NT$22.07 billion in the same month last year, accounting for a fall of around 39 percent, making it the lowest monthly revenue the company had since April 2009.
April should be a good month for the company as it launched its flagship device, the HTC One M9. However, it seems the company failed to attract customers with the new device, and it could partly be one of the reasons for the poor figures.
Several analysts have already started drawing conclusions and theories as to why the company’s revenues fell so much. An unnamed analyst from Yuanta Securities Investment Consulting Co. speaking to Taiwanese media said, “Revenue for last month was weaker than expected, which was due to poor M9 demand. HTC might have underestimated the Qualcomm Inc S810 processor’s thermal issue, and this has resulted in poor reviews and concern from carriers.”
HTC forecasted sales figures between NT$46 billion and NT$51 billion for the second quarter of 2015, and is expected to miss its yearly sales target. It seems 2015 is going to be another challenging year for HTC.
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