We have already talked a bit about the cool new Halo Reach game. The game was leaked out early and has now ended up on torrent sites for pirating gamers to play. The marketing team for the game has launched a new viral marketing tool that is pretty darn cool.
The marketing ploy uses Facebook to shoot fans over to a site called RememberReach.com. That robot arm can be made to choose a point of light on the screen. All of those light points will later be used to create a memorial for the Noble Team of Spartans that is integral to the game.
All of the points of light will eventually be used to create an image of the team as a memorial. I’m not sure if the arm is real, but this is a cool marketing idea for what is bound to be one of the biggest games to ever hit the Xbox 360.
Via Crave