Amazon has announced that their Amazon Instant video has surpassed Apple and Hulu in video steaming usage, the news comes in a report from Qwilt.
Amazon video streaming was previous in fifth place behind Hulu and Apple, it is now the third most popular video streaming service behind Netflix and YouTube.
We’ve invested hundreds of millions of dollars in great TV shows and movies for Prime members and it’s working,” said Bill Carr, VP of Digital Video and Music for Amazon. “As part of their membership, Amazon Prime members can watch their favorite movies and television shows on an unlimited basis, and as we add original content like Alpha House, Bosch, The After, Mozart in the Jungle and Transparent, we have no doubt that customers will be even more delighted with the selection available. And now, with Fire TV, customers have the easiest way to access this content.”
Amazon recently announced their new video streaming set top box, the Amazon Fire TV, and we suspect this will help the company increase the number of users to Amazon Instant Video significantly.
The Amazon Fire TV is currently only available in the US, the set top box retails for $99 and comes with an optional game controller for games.
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