Amazon has announced that their movie and TV show streaming service, Amazon LoveFilm, is now available on Microsoft’s latest generation games console, the Xbox One.
The Amazon LoveFilm app is available from the Xbox One App Marketplace starting today, and it comes with support for full HD video in 1080p and Dolby Digital Plus 5.1 surround sound. Additionally, it incorporates Amazon’s Whispersync technology, which allows users to seamlessly switch between devices without losing their place in a movie or TV show.
Enhanced Features for Xbox One Users
The app will also support a variety of new Xbox One features. ‘Snap’ and ‘fill’ modes allow members to view content from a side panel on the screen while navigating other menus, games, or apps in the main window. This multitasking capability means you can keep an eye on your favorite show while browsing for new content or even while playing a game. Achievements and Challenges are also supported, with members able to earn badges by fulfilling actions such as adding titles to their WatchList or watching new releases. This gamification of the viewing experience adds an extra layer of engagement for users.
Simon Morris, Chief Marketing Officer at LOVEFiLM, said:
“The next generation of videogame consoles is a fantastically exciting prospect for LOVEFiLM members in the UK, as accessing and discovering quality content will be easier and even more intuitive than ever before.”
What This Means for Users
For users, this integration means a more seamless and enriched viewing experience. The support for full HD and Dolby Digital Plus 5.1 surround sound ensures that the quality of the content is top-notch, providing a cinematic experience right in your living room. The Whispersync technology is particularly beneficial for those who use multiple devices, as it allows for a smooth transition between watching on your Xbox One and picking up where you left off on another device, such as a tablet or smartphone.
Moreover, the inclusion of Xbox One’s unique features like Snap and fill modes, as well as Achievements and Challenges, makes the app more interactive and user-friendly. For instance, you can be playing a game and have a movie or TV show running in a smaller window, making it easier to multitask. The Achievements and Challenges add a fun, competitive element to the viewing experience, encouraging users to explore more content and make the most out of their subscription.
This move by Amazon to make LoveFilm available on the Xbox One is a strategic one, aimed at capturing a larger audience by leveraging the popularity of the gaming console. It also signifies Amazon’s commitment to enhancing user experience by integrating advanced features and technologies.
You can find out more about the Amazon LoveFilm App for the new Xbox One over at their website at the link below.
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