We have been hearing rumors for a while that Amazon is getting ready to launch a new version of their Kindle Fire Android tablet, the Kindle Fire 2. According to a recent report from Cnet, Amazon is expected to launch the Kindle Fire 2 in July.
Considering that Google is expected to announce their first Android tablet later this week at their Google I/O developer conference, the Asus Nexus 7, which is aimed directly at the Amazon Kindle Fire, there could be some truth in the rumor.
Amazon’s Kindle Fire has become one of the most popular Android tablets since it was launched last year, mostly due to the tablet’s $199 price tag. Google is also rumored to be selling their Asus Nexus 7 for $199 as well.
Amazon’s Strategy with Kindle Fire 2
The Kindle Fire 2 is expected to build on the success of its predecessor by offering improved hardware and software features. Speculations suggest that the new tablet might come with a higher resolution display, a faster processor, and more storage options. Additionally, Amazon could enhance the user experience by integrating more deeply with its ecosystem of services, such as Prime Video, Kindle eBooks, and Amazon Music.
One of the key selling points of the original Kindle Fire was its affordability, and it is likely that Amazon will maintain a competitive price point for the Kindle Fire 2. This strategy could help Amazon retain its market share, especially with the impending competition from Google’s Nexus 7.
Google’s Entry into the Tablet Market
Google’s entry into the tablet market with the Asus Nexus 7 is a significant move. The Nexus 7 is expected to feature a 7-inch display, a quad-core processor, and the latest version of Android. By pricing it at $199, Google is directly challenging Amazon’s Kindle Fire.
The Nexus 7 is also expected to come with a suite of Google services, including Google Play, Google Books, and Google Music. This could make it an attractive option for consumers who are already invested in the Google ecosystem. Furthermore, the Nexus 7 could serve as a reference device for other manufacturers, showcasing the capabilities of the Android platform.
It will be interesting to see if Amazon does launch a new Kindle Fire 2 tablet, and also whether Google’s new Android tablet makes a dent in the sales of the Kindle Fire. The competition between Amazon and Google could lead to better products and more choices for consumers.
The rumored launch of the Kindle Fire 2 in July and the anticipated announcement of the Asus Nexus 7 by Google set the stage for an exciting period in the tablet market. Both companies are likely to leverage their respective ecosystems to attract consumers, and the competition could drive innovation and improvements in tablet technology. As always, consumers will benefit from having more options and better products to choose from.
Source Ubergizmo
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