Nissan recently priced up its entire line of 2020 370Z cars, ranging from the entry-level models to the high-performance Nismo variant. However, it’s easy to overlook the 370Z Roadster, as these models are rarely seen on dealer lots or on the road. In fact, when we were examining the price list, the Roadster didn’t even cross our minds.
The Discontinuation of the 370Z Roadster
The reason for the absence of pricing for the 2020 370Z Roadster models is that the Roadster has been discontinued. This information comes directly from Hiroshi Tamura, the chief product specialist for the GT-R and Nismo. According to Tamura, the Roadster was officially discontinued as of the 2019 model year. This decision marks the end of an era for the convertible variant of the 370Z, which had its own unique appeal among sports car enthusiasts.
The discontinuation of the Roadster is part of a broader trend in the automotive industry, where convertibles are becoming less common. Many manufacturers are focusing on more popular body styles like SUVs and crossovers, which have seen a surge in demand. The 370Z Roadster, despite its sporty design and open-air driving experience, couldn’t escape this shift in consumer preferences.
The Future of the 370Z and GT-R
As for the future of the 370Z and the GT-R, Tamura mentioned that the customers would ultimately decide the fate of these vehicles. Presumably, he means that sales performance will be the determining factor in whether these iconic sports cars continue to be produced. While Tamura declined to confirm any specific plans for next-generation 370Z or GT-R models, his statement suggests that Nissan is closely monitoring market trends and consumer interest.
The 370Z has been a staple in Nissan’s lineup for over a decade, known for its powerful V6 engine, rear-wheel-drive layout, and sharp handling. However, the sports car market has become increasingly competitive, with new models from other manufacturers offering advanced technology and performance enhancements. To stay relevant, Nissan may need to innovate and introduce significant updates to the 370Z.
Similarly, the GT-R, often referred to as “Godzilla” for its monstrous performance capabilities, faces its own set of challenges. While it remains a favorite among performance car enthusiasts, the GT-R’s design and technology are starting to show their age. Competitors are continuously raising the bar with new models that offer cutting-edge features and improved performance. Nissan will need to consider these factors when planning the future of the GT-R.
The discontinuation of the 370Z Roadster marks a significant change in Nissan’s sports car lineup. While the future of the 370Z and GT-R remains uncertain, it is clear that consumer demand and market trends will play a crucial role in determining their fate. Enthusiasts and potential buyers will be watching closely to see what Nissan has in store for these iconic models.
via MotorAuthority
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