VW has virtually no experience in the EV market, but part of the conditions for settling the massive fraud case with its TDI cars is that it has to make a bunch of EVs. VW will be bringing its VW I.D. EV to market and it is taking time to brag about how much cheaper the EV will be than the Model 3 from Tesla.
According to VW, it’s long range VW I.D. EV will sell for up to $8,000 less than the Tesla Model 3. The Model 3 starts at about $35,000 which would seemingly indicate that VW is targeting a price of around $27,000 for its EV. Presumably this is before the federal tax incentives to purchase an EV so the price buyers ultimately pay could be even lower.
One bit of confusion that VW wasn’t clear on is what price it is assuming or the Model 3. Sure the base price is about $35,000, but Elon musk recently tweeted to say that the average selling price of the Model 3 has been $42,000. Without any details we don’t know if VW is basing its $8,000 cheaper claims on base or average selling price.