Volvo purchased Polestar a few weeks ago, the company worked in partnership with Volvo previously to produce performance versions of Volvo cars.
Now it has been revealed that as part of the takeover of Polestar, the company will be working on producing performance versions of Volvo’s electric cars.
Volvo CEO Lex Kerssemakers spoke to Motoring about their plans for Polestar as part of the Volvo group.
“We’re still in the stage of realising how we can leverage Polestar as a marketing tool and what type of cycle plan will launch with it,” he said.
“We know it will be about performance cars but they should reflect what we stand for from a drivetrain perspective. So, electrification will play an extremely important role in future when we talk about Polestar cars,” disclosed Kerssemakers.
Volvo will now use the Polestar brand like Mercedes does with AMG and BMW does with their BMW M Range.
Source Motoring
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