We have been hearing for some time about the new Snap Spectacles 2. Snapchat has been rumored to be working on the device for some time and their existence has now been confirmed.
A listing for the new Snap Spectacles 2 has appeared at the FCC, the device is described as a ‘wearable video camera’ and listed with the ‘Spectacles’ branding and model number 002. There is also information on some specifications on the device.
The listing has revealed that these new Snapchat spectacles will come with 802.11 ac WiFi and also Bluetooth 4.1, those are the only specifications that have been confirmed so far.
Specifications and Features
The inclusion of 802.11 ac WiFi suggests that the Snap Spectacles 2 will support faster internet speeds and more reliable connectivity, which is crucial for uploading videos and photos directly to Snapchat. Bluetooth 4.1, while not the latest version, still offers decent connectivity for pairing with smartphones and other devices. These features indicate that Snapchat is focusing on improving the user experience by ensuring seamless connectivity and faster data transfer.
A previous rumor suggested that there are two models in the works, one for this year and another for 2019. It is not clear as yet on whether there will be any major design changes over the current spectacles. However, it is expected that the new models will have improved battery life, better video quality, and possibly even new features like augmented reality (AR) capabilities.
Market Performance and Future Prospects
It will be interesting to see if this new model becomes popular. The company apparently ended up losing around £40 million on the first generation device. This significant loss was attributed to overestimating the demand for the product and producing more units than could be sold. Despite this setback, Snapchat seems determined to make a comeback with the second generation of Spectacles.
The first generation of Snap Spectacles was launched with much fanfare, but it failed to capture the market as expected. One of the main criticisms was the limited functionality and the novelty factor wearing off quickly. With the new Snap Spectacles 2, Snapchat has the opportunity to address these issues and offer a more compelling product.
For instance, integrating AR features could make the Spectacles more appealing to a broader audience. Imagine being able to see Snapchat filters in real-time through the glasses or even interact with virtual objects in your environment. This could open up new possibilities for content creation and social interaction.
Moreover, the success of the new Spectacles will also depend on how well Snapchat markets the product. Effective marketing strategies, such as collaborations with influencers and targeted advertising, could help generate buzz and drive sales. Additionally, pricing will be a crucial factor. If the new Spectacles are priced too high, it could deter potential buyers. On the other hand, a competitive price point could make them more accessible and attractive to consumers.
As soon as we get some more details on exactly when Snapchat will be launching their new spectacles, we will let you guys know. The tech community is eagerly awaiting more information on the release date, pricing, and additional features of the Snap Spectacles 2. Given the advancements in technology and the lessons learned from the first generation, there is a lot of potential for the new Spectacles to succeed.
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