It looks like the Samsung Galaxy S10 range of handsets are more popular than last year’s Galaxy S9 devices.
According to a recent report by Counterpoint Research, the Galaxy S10 handsets have sold more than the S9 for the first quarter which ended in May 2019.
Samsung has apparently sold 16 million units of their Galaxy S10, this is for all three handsets and this is around 12 percent higher than last year’s Galaxy S9.
Breakdown of Sales
The Galaxy S10+ is the most popular model which has captured 42 percent of sales with 6.7 million units sold. The S10 is second with 32 percent of sales and 5.1 million units, and the S10e is third with sales of 22 percent and 3.5 million units.
Sales of the Samsung Galaxy S10 5G have not been included in this data as this handset launched much later on than the original three S10 devices.
Factors Contributing to Increased Sales
Several factors have contributed to the increased sales of the Galaxy S10 series compared to its predecessor, the Galaxy S9. One significant factor is the introduction of new features and improvements in the S10 series. For instance, the Galaxy S10 series boasts an Infinity-O display, which offers a nearly bezel-less experience and a more immersive viewing experience. Additionally, the S10 series includes an ultrasonic fingerprint sensor embedded in the display, providing enhanced security and convenience.
Another contributing factor is the improved camera system in the S10 series. The Galaxy S10 and S10+ feature a triple-camera setup, including an ultra-wide lens, which allows users to capture more expansive and detailed photos. The S10e, while more affordable, still offers a dual-camera system that delivers impressive photo quality.
Moreover, the Galaxy S10 series introduced Wireless PowerShare, a feature that allows users to charge other devices wirelessly using their S10 handset. This innovative feature has been well-received by consumers, adding to the overall appeal of the S10 series.
The marketing strategy employed by Samsung also played a crucial role in the success of the Galaxy S10 series. Samsung launched an extensive marketing campaign highlighting the new features and improvements of the S10 series, which helped generate significant consumer interest and drive sales.
Market Competition and Consumer Preferences
The competitive landscape of the smartphone market has also influenced the sales performance of the Galaxy S10 series. With strong competition from other leading smartphone manufacturers such as Apple and Huawei, Samsung has had to continuously innovate and offer compelling features to attract consumers. The Galaxy S10 series’ success indicates that Samsung’s efforts to differentiate its products and meet consumer preferences have paid off.
Consumer preferences have also evolved, with many users seeking smartphones that offer a balance of performance, design, and innovative features. The Galaxy S10 series has managed to strike this balance, appealing to a wide range of consumers, from tech enthusiasts to everyday users.
The Samsung Galaxy S10 series has outperformed its predecessor, the Galaxy S9, in terms of sales for the first quarter of 2019. The introduction of new features, improvements in design and performance, effective marketing strategies, and evolving consumer preferences have all contributed to the success of the S10 series. As the smartphone market continues to evolve, it will be interesting to see how Samsung and other manufacturers adapt to changing consumer demands and technological advancements.
Source Counterpoint Research, Sammobile
Latest Geeky Gadgets Deals
Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.
