The rumoured Xbox 360 price drops are now official. Microsoft has announced the new Xbox 360 pricing, and these prices will take effect from September the 5th.
“We are thrilled to be the first next-generation console on the market to reach $199, a price that invites everyone to enjoy Xbox 360,” said Don Mattrick, senior vice president of the Interactive Entertainment Business at Microsoft. “Xbox 360 delivers amazing performance at an extraordinary value with the leading online service and best lineup of games, downloadable movies and TV shows available from a console. The majority of consumers make the decision to buy consoles once the price falls to this mark, making this an important milestone for consumers and the industry.”
New Pricing Details
The Xbox 360 Arcade will now retail for $199, making it the most affordable option for gamers looking to enter the Xbox ecosystem. This model is perfect for casual gamers or those who are new to gaming consoles. It comes with a basic set of features but still offers access to the extensive library of Xbox 360 games and online services.
The Xbox 360 Console, which includes the new 60GB hard drive, will now retail for $299.99. This model is ideal for gamers who need more storage space for downloadable content, games, and media. The 60GB hard drive provides ample space for saving game progress, storing downloadable games, and even movies and TV shows.
The Xbox 360 Elite, the premium model in the lineup, will now retail for $399.99. This version comes with a 120GB hard drive, offering the most storage space for serious gamers and media enthusiasts. The Elite model also features a sleek black finish and includes additional accessories, making it the ultimate choice for those who want the best Xbox 360 experience.
Impact on the Gaming Industry
This price drop is significant not only for consumers but also for the gaming industry as a whole. Lowering the price of the Xbox 360 makes it more accessible to a broader audience, potentially increasing the console’s market share. This move could also put pressure on competitors like Sony and Nintendo to reconsider their pricing strategies.
Moreover, the price reduction comes at a strategic time, just before the holiday season. This timing is likely to boost sales as consumers look for affordable gift options. The $199 price point for the Xbox 360 Arcade is particularly appealing for parents shopping for their children or for individuals looking to buy their first gaming console.
There is no word as yet on a price drop in the UK and Europe. However, it is expected that similar price adjustments may follow in these regions to maintain competitive parity. European gamers are eagerly awaiting an announcement, hoping to benefit from the same affordability that their American counterparts are now enjoying.
In addition to the price drop, Microsoft continues to enhance the Xbox 360 experience through regular updates and new features. The Xbox Live service remains a cornerstone of the Xbox ecosystem, offering online multiplayer gaming, digital content downloads, and a vibrant community of gamers. With the new pricing, more gamers will have the opportunity to join this thriving online community.
Microsoft via i4u News
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