The mobile gaming market was worth $33 billion dollars, and this informative infographic provides an easy-to-understand breakdown of the main areas within the mobile gaming market, together with a few interesting facts.
The infographic has been created by Geekaphone and shows how the gaming market has moved from the likes of Gameboy and PSP devices to tablets and smartphones. Check out the full version after the jump.
The Evolution of Mobile Gaming
The transition from traditional handheld gaming devices like the Gameboy and PSP to modern tablets and smartphones has revolutionized the gaming industry. This shift has not only made gaming more accessible but has also expanded the demographic reach of mobile games. With the advent of powerful smartphones and tablets, gaming has become a ubiquitous part of daily life for many people. The convenience of having a gaming device in your pocket has led to a surge in casual gaming, with games like “Candy Crush” and “Angry Birds” becoming household names.
Moreover, the development of app stores such as Apple’s App Store and Google Play has provided a platform for indie developers to reach a global audience. This democratization of game development has led to a diverse range of games available to consumers, from simple puzzle games to complex strategy games. The freemium model, where games are free to play but offer in-app purchases, has also become a popular business model, generating significant revenue for developers.
Demographics and Market Trends
One of the more surprising factoids in today’s infographic is the percentage of female to male gamers. In the mobile gaming market population, females account for 53%, a nice shift from the usual video gaming demographic. This change can be attributed to the wide variety of games available on mobile platforms that appeal to different interests and preferences. Games like “FarmVille” and “Words with Friends” have attracted a significant female audience, breaking the stereotype that gaming is predominantly a male activity.
Additionally, the age demographic of mobile gamers is quite varied. While younger audiences are still a significant portion of the market, there is a growing number of older adults who are engaging in mobile gaming. This can be seen in the popularity of games like “Solitaire” and “Sudoku,” which are often favored by older players. The accessibility and ease of use of mobile devices make them an ideal platform for gaming across all age groups.
The infographic also highlights the economic impact of mobile gaming. With a market worth $33 billion, mobile gaming is a major player in the entertainment industry. This revenue is not just from game sales but also from in-app purchases, advertisements, and subscriptions. Companies like Supercell, the creators of “Clash of Clans,” and King, the creators of “Candy Crush,” have become giants in the industry, generating billions in revenue.
“One of the more surprising factoids in today’s infographic is the percentage of female to male gamers. In the mobile gaming market population females account for 53%, a nice shift from the usual video gaming demographic.”
The future of mobile gaming looks promising with advancements in technology such as augmented reality (AR) and virtual reality (VR). Games like “Pokémon GO” have already shown the potential of AR in mobile gaming, creating immersive experiences that blend the virtual and real worlds. As technology continues to evolve, we can expect even more innovative and engaging mobile gaming experiences.
Source: DVICE
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