Last week, Apple launched their new TV streaming service, Apple TV+, and the service is available on a 7-day free trial. After the trial period, it costs £4.99 a month. This new service marks Apple’s entry into the competitive streaming market, aiming to rival established players like Netflix, Amazon Prime Video, and Disney+.

MacRumors have put together a great video which gives us a look at the new Apple TV+ service and some of its features.
Exclusive Content and Star-Studded Shows
There are a number of shows available on the service, which include “The Morning Show” with Reese Witherspoon and Jennifer Aniston, “See” starring Jason Momoa, and more. “The Morning Show” delves into the behind-the-scenes drama of a morning news show, exploring themes of power dynamics and the #MeToo movement. “See,” on the other hand, is a post-apocalyptic drama where humanity has lost the sense of sight, and it features intense action sequences and a unique storyline.
Other notable shows include “For All Mankind,” which reimagines the global space race, and “Dickinson,” a coming-of-age story about the famous poet Emily Dickinson. Apple TV+ also offers family-friendly content like “Snoopy in Space” and “Ghostwriter,” ensuring there’s something for viewers of all ages.
Limited Content but Growing Library
The service currently has limited content as it only features shows that Apple has created themselves. However, Apple has committed to expanding its library with new original content regularly. Upcoming shows and movies include “Servant,” a psychological thriller from M. Night Shyamalan, and “The Banker,” a film based on a true story starring Samuel L. Jackson and Anthony Mackie.
Apple’s strategy of focusing on high-quality, original content sets it apart from other streaming services that offer a mix of original and licensed content. This approach allows Apple to maintain full control over its offerings and ensure a consistent level of quality across its platform.
If you purchase a new iPhone, iPad, Apple TV, or Mac, then you are entitled to a free one-year subscription to the service. This offer is a strategic move by Apple to quickly build a user base for Apple TV+ by leveraging its existing customer base. Additionally, Apple TV+ is available on various devices, including smart TVs, streaming devices, and even non-Apple devices, making it accessible to a broader audience.
Apple TV+ also supports offline viewing, allowing subscribers to download shows and watch them without an internet connection. This feature is particularly useful for travelers or those with limited internet access.
In conclusion, Apple TV+ is an exciting new entrant in the streaming market, offering a range of high-quality, original content. While its library is currently limited, Apple’s commitment to producing new shows and movies promises a growing and diverse selection for subscribers. The competitive pricing and the free one-year subscription offer for new Apple device purchasers make it an attractive option for both existing Apple users and new customers.
Source MacRumors
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