Apple has announced that its new iPad will go on sale in China on Friday the 20th of July. This news comes just a couple of weeks after Apple settled its lawsuit with Proview for $60 million in China over the iPad trademark. The settlement has paved the way for Apple to expand its market presence in China, a region that has shown a growing appetite for high-end technology products.
Apple will open for reservations of the device a day earlier on the 19th of July. This strategy is obviously being done to cut down on scalpers, which we have seen before at the launch of new Apple devices in China. Scalping has been a significant issue in the past, with many eager customers being forced to pay inflated prices due to the high demand and limited initial supply.
Apple® today announced the new iPad®, the third generation of its category-defining mobile device, will arrive in China on Friday, July 20. The new iPad features a stunning new Retina™ display, Apple’s new A5X chip with quad-core graphics, and a 5-megapixel iSight® camera with advanced optics for capturing amazing photos and 1080p HD video. The new iPad still delivers the same all-day 10-hour battery life* while remaining amazingly thin and light.
Key Features of the New iPad
The new iPad’s Retina display is one of its most talked-about features. With a resolution of 2048×1536 pixels, it offers four times the number of pixels of the iPad 2, making text and images incredibly sharp and clear. This makes it ideal for a variety of uses, from reading eBooks to editing photos and videos.
The A5X chip with quad-core graphics ensures that the new iPad can handle even the most demanding applications with ease. Whether you’re playing the latest games or using professional-grade software, the new iPad delivers smooth and responsive performance.
The 5-megapixel iSight camera is another standout feature. It includes advanced optics, such as a five-element lens and hybrid IR filter, which help to capture high-quality images and videos. The camera also supports 1080p HD video recording, making it a versatile tool for both casual and professional photographers.
Impact on Apple’s Market in China
We suspect the launch of the new iPad in China will help Apple significantly increase sales of their tablet. China is one of the largest and fastest-growing markets for consumer electronics, and the demand for high-quality tablets is particularly strong. The new iPad’s advanced features and competitive pricing are likely to attract a large number of buyers.
Moreover, the timing of the launch is strategic. By releasing the new iPad in July, Apple is positioning itself to capture the back-to-school market, as well as the general increase in consumer spending that typically occurs in the second half of the year. This could give Apple a significant boost in its quarterly sales figures.
You can find out more details over at Apple.
Source The Next Web
Apple now offers two versions of the iPad, the iPad 2 and iPad 3. The iPad 2 remains a popular choice for those looking for a more affordable option, while the iPad 3 offers the latest technology and features. For those interested in the differences between the two models, have a look at the difference between the iPad 2 and iPad 3.
The launch of the new iPad in China marks a significant milestone for Apple. With its advanced features and strategic timing, the new iPad is poised to capture a substantial share of the Chinese tablet market, further solidifying Apple’s position as a leader in the global technology industry.
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