This month Amazon has started testing a new monthly subscription to its Prime members service, as an alternative to the $79 a year cost. The new monthly subscription of just $7.99 now makes Amazon more competitive to the likes of Netflix and Hulu who also offer monthly subscriptions.
However, the new monthly subscription plan does cost an additional $16.88 when compared to paying up front for a full year of the Prime service.
Amazon Prime members receive the following: FREE Two-Day Shipping on millions of items, no minimum order size, unlimited instant streaming of thousands of movies and TV shows with Prime Instant Videos, and a Kindle book to borrow for free each month from the Kindle Owners’ Lending Library.
Benefits of Amazon Prime
Amazon Prime offers a plethora of benefits that make it a compelling choice for many consumers. The FREE Two-Day Shipping is particularly attractive for those who frequently shop online, as it eliminates the waiting time and additional shipping costs. This feature alone can save members a significant amount of money over time, especially during holiday seasons or for last-minute purchases.
The unlimited instant streaming of thousands of movies and TV shows with Prime Instant Videos is another major draw. Competing directly with services like Netflix and Hulu, Amazon Prime Video offers a wide range of content, including exclusive shows like “The Marvelous Mrs. Maisel” and “The Boys.” This makes it a versatile entertainment option for families and individuals alike.
Additionally, the Kindle Owners’ Lending Library allows members to borrow one Kindle book per month for free. This is a fantastic perk for avid readers, providing access to a vast selection of books without any additional cost. The library includes a variety of genres, ensuring that there is something for everyone.
Comparing Costs and Value
While the new monthly subscription plan costs an additional $16.88 annually compared to the yearly subscription, it offers greater flexibility. For those who may not want to commit to a full year upfront, the monthly plan provides an opportunity to enjoy Prime benefits without a long-term commitment. This can be particularly appealing to students, young professionals, or anyone on a tight budget.
Moreover, the monthly subscription model aligns Amazon more closely with its competitors. Netflix and Hulu have long offered monthly plans, and by introducing a similar option, Amazon is likely to attract a broader audience. This move could potentially increase the number of Prime subscribers, as it lowers the barrier to entry.
For more information, jump over to the Amazon website for details and the option to try the Amazon Prime service for free for 30 days. This trial period allows potential subscribers to experience the full range of benefits before making a financial commitment.
Source: Engadget : Hacking Netflix : Amazon
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