Earlier this year, Amazon stopped selling their Dash Buttons, and this week they have announced that the Amazon Dash Button service will close permanently later this month on August 31st, 2019. In a statement from Amazon, the company explained that the quick order buttons have now been superseded by Alexa requests and other ordering services offered by Amazon.
The Evolution of Amazon’s Ordering Services
“Since sales of Dash Button devices ceased earlier this year, we have seen continued growth of other shopping options to meet customer needs, including Virtual Dash Button, Dash Replenishment, Alexa Shopping, and Subscribe & Save. With this in mind, starting August 31, 2019, customers will no longer be able to place orders through Dash Button devices globally.”
The Amazon Dash Button was initially launched in 2015 as a convenient way for customers to reorder frequently used household items with a simple press of a button. These small, Wi-Fi-connected devices were branded with logos of popular products and allowed users to place orders without needing to log into their Amazon accounts. However, as technology advanced, Amazon introduced more sophisticated and integrated ways to shop.
Transition to Virtual Dash Buttons and Alexa
Customers can continue reordering products using their free virtual Dash Buttons on the Amazon.com website and mobile app, which are available for the same great brands customers love from Dash Button devices. Customers will see that virtual Dash Buttons have already been created to replace current physical Dash Button devices.
Virtual Dash Buttons offer the same convenience without the need for a physical device. They can be accessed through the Amazon app or website, providing a seamless transition for users who relied on the physical buttons. Additionally, the integration of Alexa Shopping has revolutionized the way customers interact with Amazon. By simply using voice commands, users can add items to their shopping cart, reorder products, and even track their orders.
For example, a customer can say, “Alexa, reorder laundry detergent,” and Alexa will confirm the order and provide an estimated delivery time. This hands-free approach is particularly useful in busy households where multitasking is essential.
Dash Replenishment and Subscribe & Save
Another significant advancement is the Dash Replenishment service, which allows smart devices to automatically reorder supplies when they are running low. For instance, a connected printer can reorder ink cartridges, or a smart coffee machine can reorder coffee pods. This service ensures that customers never run out of essential items, enhancing the convenience factor that the original Dash Buttons aimed to provide.
Subscribe & Save is another popular service that has gained traction. It allows customers to set up regular deliveries of their favorite products at a discounted price. This subscription model not only saves money but also ensures that customers always have the items they need without having to remember to reorder them.
The Future of Smart Shopping
The discontinuation of the Amazon Dash Button marks the end of an era, but it also highlights the rapid evolution of smart shopping technologies. As Amazon continues to innovate, customers can expect even more integrated and intuitive ways to shop. The focus is now on creating a seamless and efficient shopping experience that leverages the latest advancements in technology.
In conclusion, while the Amazon Dash Buttons will stop functioning on August 31st, 2019, the spirit of convenience and innovation they represented lives on through virtual Dash Buttons, Alexa Shopping, Dash Replenishment, and Subscribe & Save. These services offer enhanced functionality and ease of use, ensuring that customers can continue to enjoy a hassle-free shopping experience.
Source: CNET
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