New Google Chrome Logo

By Julian Horsey on Wednesday 16th March 2011 10:12 am in Technology News

Following on from the new logo design for Google Chromium, Google has now released a new logo design for its Chrome browser which follows in the same flattened style of the Chromium one.

The new Chrome logo is currently only available within the Developer channel and was released in the Chrome 11.0.696.12 version released yesterday. As with the Chromium logo the new Chrome logo is expected to roll out across other stable versions in the future.

Comparing the new with the old logos pictured below, you can see how the new designs have lost their 3D appearance and are now a more stylised, cleaner, flattened version of the original. The images above and below, show the Google Chromium logo on the left and the Chrome logo on the right.

What do you think? Is it an improvement or did you prefer the 3D look?

Old Chrome Logos

140 Comments »

What do you think?

Anonymous

New logo looks old. Back to the scoreboard!
Anush

technically new logo is modern and more usable. As logo is not only for computer screen its used everywhere as branding on all media. i personally like this logo
http://twitter.com/MacRamsay Ramsay MacFarlane

So much neater, clearer – same message – but just as recognisable! brilliant.
http://twitter.com/carlosespitia Carlos Espitia

This is a very good logo, tech logos are used in very small sizes, for mobile apps, small screens etc, so this is a good way to take advantage of an identity, anyway, this is not a 3d or a pixar logo contest
http://www.facebook.com/profile.php?id=1254702990 SîmõnTang ÑîñêÊlêvênSûçks

I feel like the Chromium logo looks fantastic, but the Google Chrome one is just a little odd. Seems to me like it isn’t the best solution, but the two projects should keep a similar look, and thus there’s not much of a happy medium. :’(
http://www.nuff-respec.com Daniel

like it much better!
Raymondhacks

New one is okay, But old one looks more sophisticated.
Alexis

Fail, 3D looks better imho !
villesdesign

New one is better logo in many ways. For printing etc. (i’m print designer) but hey this is app logo!

Old one looks good on Dock or desktop. New one might be better for handheld devices. New one is little bit boring on the screen. Old one is more techy.
http://www.facebook.com/profile.php?id=100001707380291 Rafa? Lopski Lopez

new logos are much better! clean and fresh
http://www.facebook.com/zpanxo Sepúlveda Altamirano Francisco

I hate the fanaticism of the designers to simplify all, 3D logo looks great!
guest

fail. It’s much better the “3D Logo”
IMiss

I dislike the plain and simple. But it looks great in that 3D look.
rubenmedios

I like the new logo, is more simple and beautiful
Athina_lalljee

definitely prefer the 3D
http://pulse.yahoo.com/_B3HDLPQMJ2PSIQF32D5YCYPWII 3RuN fOr LiFe.

Love it. Much nicer, more minimalist and more Google-like. The current one is ugly with its shiny bevelling.
Anonymous

A friend sent me a link to this article. At first glance I thought it was a CSS3 tutorial for creating the 3D Chrome logo and the flat logos were the starting point. But still, I’ve never liked the 3D Chrome logo – always seemed to complex to recreate. Plus it has no place on my colour coded dock!
An anonymous coward

I have always found that 3D everywhere is (most of time) unnecessary and (most of time) a pain for the eyes. For me, much simpler=(generally) much better, as long as nothing is lost during the process. Are you children or what? Some bevel does *not* improve anything in a logo. So… Of course, I vote for the new logo, and I argue that: 1. Some new idea can be good as long as it is lasting. How are we to achieve this, except by paying hommage to to the Past; 2. When 3D was new, there was 3D everywhere. Signs of times, maybe we can now think twice before 3Ding everything. 3. Of course, this post could be a troll, but… Think twice… PS. Sorry about my (bad) English.
samtb

The new one is so simple and sophisticated, not to mention practical. I didn’t really dislike the old one but now, in comparison, it just looks tacky.
Michael

In choosing between the top (flat/matte finish) and the lower (glossy/3-D finish). I will choose the lower (glossy/3-D finish). Much more appealing to the eye.
http://goo.gl/gSeeL Why change?

Indeed, with the mania of graphic modernisms, they will ruin the Chrome logo.There are people who, just to justify a high salary, begins to invent and spoils which took several years to earn a Mark of Prestige…It would be like changing the logo from Picasa or Google: we look and there is no need of subtitles.A BRAND takes many years (with luck and in rare cases, a short time) to consolidate. And even today you sell products/articles because of the symbol/mark/badge/logo, rather than by quality. Just let us remind, brand clothing, shoes, watches, wallets, perfumes…Nobre Luso in “Revolução Digital”
Mark_neale_2003

The 3D logo looked too busy, I think the new logo helps reflect the way forward for Google especially with potential cloud based apps.
http://mostlynerd.com Abhilash Kumar

The old ones are very wannabe. The new ones are very stylish and modern. Maybe they will now look at flattening the main google logo itself?
http://profiles.google.com/matthias.bolliger Matthias Bolliger

I prefer the old one, but not because of 3D vs. flat, but because of perceived direction of rotation.

I perceive the old logo as techy, yet friendly, arrows TURNNG CLOCKWISE (in the direction of the arrows), while the new one looks like something softish (textile?) quickly TURNING ANTI-CLOCKWISE. Or, in another interpretation, still turning clockwise, but in that case with very aggressive, sharp edges that are almost painful to watch (like a vertical grinder).
Soninupur

the old onr was much better than the new one. google is known for its innovative ideas.. it should not stick to simple things..
anton

I love it!
http://profiles.google.com/ti.42.plus Deep Thought

I like the old one. The new one looks like it’s pointing downward, which isn’t good.

Plus the old one looked like a Pokéball XD
Spiral_technologies

The new one looks like it says 666… anyone else catch that?
Corporate Logo Design

I preferred the old 3D versions, but I suppose the flat ones fit more in with Google’s other app logos.
Corporate Logo Design

I preferred the old 3D versions, but I suppose the flat ones fit more in with Google’s other app logos.
http://www.facebook.com/profile.php?id=1214463697 Jan Dominik Oliver Kohlstruck

I prefer the new Logos as well. 3D is so unnecessary! Why do we need 3D? I mean, okay, if it’s for a 3D animated Movie … But it’s a simple Browser (and the browser, in my position, is the best one comparing to others) and it doesn’t need those effects to know “This is Chrome”. I think the necessary properties of this Logo are the 3 parts outside and the ball inside. Those are the properties which I can identify as the Chrome Browser. There’s no need for some effects to know, that’s the Chrome Browser.
http://pulse.yahoo.com/_ON6CS3UJOSXBQ7RM3LUWAERN2A d4rk_l1gh7

It says 966 >.>, but meh, it could also say that. 666 isn’t much more than a number…
Anonymous

The new one looks like complete shit, not gonna lie.
http://www.facebook.com/people/Clark-Sirl/619687131 Clark Sirl

Exactly. Anyone with half a brain knows that 616 is the number of the beast.

And I like the new logo. It’s very 21st century – reminds me of the CERN sign.
Synth junkie

I prefer the new one to the 3D look. Although both look modern and sophisticated, like others have mentioned, it fits in better with other google related app icons and logos. Looks great on my Macbook dock too haha
Hyrocker

the 2d logo is better because of the simplicity
http://www.marcelboast.com Marcel

never liked the 3D logo, I’m still waiting for Google Chrome on Mac to update, actually, has any logo been updated yet??
http://profiles.google.com/deviant.backup Josh Carroll

I have a personal preferance for the old one, partly because it now doesn’t fit in even remotely with any of the other icons in my dock, it stands out like a ore thumb: and not in a good way. I agree with simplification, but to me, this is too far.
arrasails

i thought my computer just stopped loading or something. this thing looks like it belongs in an old dos computer…
arrasails

why do we need 3d you ask? why not? and why do we need change at all? just keep things the way they always have been
Anonymous

I like the 3D version more….Gotta catch em’ all Pokemon !!!
Chris

This is definitely a fail. I’m not sure what google was thinking with this one. The icon sticks out like a sore thumb on my mac’s application bar. I think the new logo might look cool on a poster or a business card, but as an icon it doesn’t work.
Ivan Antochiw

looks like the Death Star is approaching Google
I Should Be Doing Homework

I liked the older one better… they sorta wasted a lot of time by downgrading the look of google chrome, after achieving that cool, shiny, new look of the old google chrome look. simply terrible looking.
I Should Be Doing Homework

ahh!!! LMAO they have become devil worshipers!!!!
Ritoban5

the 3D one looked much better … specially on my shiny mac screen !! please change it back
Snbrd34

new logo sucks
Faceless

Old 3D logo looks way better! The new one is kind of overly elementary…
tg20

Agreed.. Some of the other uses of the logo that I have seen make it look good, but on my dock / desktop, it just looks like something someone made in Adobe Fireworks.
http://www.facebook.com/people/Michael-Reynolds/100000204700428 Michael Reynolds

3D was great. this new logo looks like a child’s drawing of the world’s best browser. whose kid drew it. guess what? it’s crap.
http://www.facebook.com/profile.php?id=663883039 Sebastian Johansen

Change back to 3D please, I hate the new logo it sucks.
Pingback: Google Launches Its Chrome 11 Browser » Geeky Gadgets
http://pulse.yahoo.com/_T2IWOEGSRA3IAEQF5XX2TRICL4 The Ghost Of Bruce Forsyth

Basically none of you know anything about design. Philistines.
http://pulse.yahoo.com/_T2IWOEGSRA3IAEQF5XX2TRICL4 The Ghost Of Bruce Forsyth

Philistines. The old logo was hideously tacky.
http://pulse.yahoo.com/_T2IWOEGSRA3IAEQF5XX2TRICL4 The Ghost Of Bruce Forsyth

Look at your rubbish display picture, totally invalidates your design opinion. Tool.
http://profiles.google.com/oswaldthomas33 Oswald-Ong Thomas

I love old 3D looks very much.
Guest

Much better, thank you.
Super Guest

It looks terrible the new one, i hate what they have done with the new logo. Just looks too boring and plain.
http://www.facebook.com/profile.php?id=538767396 Kevin D. Clarke

Meh!
D;

it sucks!!!
Zed

I think it’s a shame, I think it’s already the end for google, like microsoft did with vista. I’m waiting now for the next step, after google age…
concernedgoogler

Bring back the 3D version! I hate the new one…looks like a third grader concept. I like shiny and advanced. Remember when AOL went from flat and blank to 3D and shiny?? Why go backwards google??
http://vntim.blogspot.com Admin

Noe logo is better
guest

It definetely lost something in the process. The 3D one had a few details which could be spared without any losses to the overall design, but the new one took it way too much backwards. I go for something in between both.
krishi

the old one is better……….this logo looks as if the network is insecure….:)
Tasha

It looks like they’ve taken a step backwards.
Doug

I like the old one better. When I saw this my first thought was that it was some kind of error notice.
Pivetor

The old one. The new one is just ugly to me… Honestly almost made me not download google chrome >.>
Joshycage

If you have ever tried to create a simple logo, you know that its way more difficult to create than something shiny and complex. Its easy to through a bikini on something and call it beautiful.
Panesprite

no brainer – old. For God’s sake, if something works, leave it the hell alone.
http://twitter.com/MrRedshotz Alfie Mensah

Put simply, I like the new one but it should be glossy.
Windowelf

Tweak, definition: An irrational need to improve on something’s status/performance which results from an insufficiency of time demands, on the part of the tweaker, generally engaged in by persons suffering from varying severities of obsessive-compulsive disorders.

An additional observation on this issue – the wiring of the human brain in general, and the occular neurology specifically, is designed to function in 3D. 2D IS an artifice.
chromium

I prefer the new for the Chromium & old for Chrome
Ralph

Like the 3D version much more.
Rama Maganti

The new logo is a step backward. I just can’t believe what message Google were trying to send with this new logo. They should have atleast made it look glossy. It now looks like a bad photoshop job.
http://twitter.com/_Monkey_Boy_ Matthew Hardwick

The 3D ones are much better. Change them back!
goluigi2196

the new one is really boring. the old one has more creativity and flavor to it.
Ralph45

This new logo is soooooooooo ugly. The old one was so much better. Please change it back
Lamisa Nyc Atl

I prefer the older one. It’s aesthetically pleasing and catches my eye quickly on the desktop.
Random

I dislike this new one. It looks so simple that it seems like 5 year olds created it.
Brad

old one is so much better. the new one looks like we just went back in time.
Phillips

It looks disgusting on my bottom dock and it sticks out like a sore thumb. Its not the simplicity of it, its the white ring around the blue circle that makes it look so bad
Karen

well.. looks like i’m the only one who thinks this way, but i like the new icon better. ^^
Caleb

Looks like a 666 symbol to me. Conspiracy anyone?
TickyTacky

I hate the new logo! It seems just childish to me, I don’t like looking down at my taskbar and seeing that ugly logo. Is there some way to switch back to the old one?
http://profiles.google.com/fanceguy72 Yianni Galiatsatos

Have I really gone a month without realizing the change?
Tom

Just got it and my first action – typing in the browser ‘google chrome logo’ – to find out why as I didn’t like itttttt. NOT good. Simplification = YES, but in 3D = Better. T
Urbangiftshoptm

Um that bottom one is the best but keep the colors!!
Rachel

Old one MUCH BETTER
D33Z33

I don’t mind the simplicity of the new logo, but it looks like a cake. If I wanted to use a browser with a cake as a logo I’d want Google Cake, not Google Chrome. The color looks like frosting.
Devinpendergast

3D is by far better! WTF google :/
Simple

new logo represents much more what’s the mindset of google. Clean and simple. Comparing with the other google app logos, there’s no big difference. From google docs to google calendar, to google maps, these all fix perfectly with the new logo.
http://profiles.google.com/3lauren4 Lauren Harris

Whats the blue one?
Patch

It can also say 69 (green, yellow and blue for 6, red yellow blue for 9)
ScootsyDD

the new one is terrible haha usually they switch from 2d to 3d. look at super mario bros it went 2d shit graphics to 3d amazing graphics, the same rules apply here google people!
Eproudfoot

i hate it!!!
Coiso

in a month time, you’ll look at the old one and think it was too much.
IttyBetty

New logo looks like the radioactive warning symbol – are they trying to tell us something??
NZR

Change them back!
Josh

As a designer, i threw up in my mouth a little bit when i went to launch chrome and this ugly heinous icon popped up in my dock without warning…

i’m manually switching the logo back to the old one:
1. did a google image search for chrome logo, found a high resolution png with transparent background.
2. opened in preview and did a cmd-a cmd-c to copy to clipboard.
3. right clicked on Google Chrome.app and chose Get Info
4. clicked on the little icon in the top left and did a cmd-v to paste.

Now I can use chrome again without bleeding from the eye sockets.
Naowed

Everything’s going 3D, but google seems to be backtracking. What’s that for?!
Kat

I like the old one better, It looks stupid when its that small on my taskbar. When its larger it looks ok though, but I don’t know when anyone who has the icons on their computer large enough for it to look decent.
http://profiles.google.com/patjigar Jigar Patel

sorry if i sound rude…but this new one SUCKS!!
i prefer the old one…its has a stronger and bold look!
the new one looks like a pirated software icon!!!
Nati Zielonka36

3D
Dpgood

Yuck! 3D is much, much better!
JB

The 3D ones look better, change back!
geoff

The old logo’s look much better, the new ones are to plain
Kapostinsh

old one is much much much better
Jazzy Josh

Chromium. The open-source version of Chrome
Guest

honestly, it looks stupid compared to the old one.
Shiara

3D one was way better. This new “flattened” logo does not look right in my dock with all the other well designed logos. I hate it!
StandardOvidake

3d version much better. !!!!!!!
Emmie

i really wish they didn’t change it it looks ugly now
http://thealp.tumblr.com/ TheAlp

i like the new one, its simple and minimalistic, it works.
http://profiles.google.com/scorpioblack3 Scorpio Black

3D Icon is way better appealing …. The New Logo (Pardon My Language ) ….Sucks!!!!!!!!!
Im_forgiven123

I think i am gonna kill myself with such an ugly toolbar logo.. i dont want to feel like im in 1990!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
http://www.facebook.com/people/Ronald-Brilman/100001000143022 Ronald Brilman

Old one was better, please go back or i will remove google chrome !
http://www.facebook.com/profile.php?id=100000927255750 Grace Lek

obviously the old logo! its so much better!
dib143

3D LOOK IS BETTER
epic failure

i prefer the 3D one.. the new one looks like a (sorry for my words) total failure, every time I see the new logo I always think to myself, “Why do they even have to replace the old one with this?!” D:
Potadotomado

The 3d one is way better.
http://profiles.google.com/postenskakutia Ivo Dimitrov

pls switch to the old one!
http://twitter.com/MrNintendew Evan

I want the 3D view back. THIS ONE SUCKS.
Disgusted

wow this new logo sucks. i suddenly noticed some flat little boring icon, wondering whether it’s just me or whether it looks relatively boring and different. and it’s not just me! it is boring and different. seriously, shouldn’t a new logo be an improvement?!
Beanerweasley

so true. i didn’t like the new one at first, but now the old one looks bulky and rather stupid compared to the new sleek design.
Foxy_babe18

HATE THE NEW ONE!! CHANGE IT BACCKKK!!
Foxy_babe18

HATE THE NEW ONE!! CHANGE IT BACCKKK!!
Foxy_babe18

HATE THE NEW ONE!! CHANGE IT BACCKKK!!
guest

Totally agree. That’s what happened to me, I knew right away something was wrong. I don’t like it at all.
Fogreddy

the older one is much better the new one looks like 90′s software icon
Marrilissa

The new 2D one was much better, I don’t like the appearance of the other one, I don’t Know why.
Adas

new one is better
Dr. Octagonapus

the 3d look is defiantly better
JB

If anything, the old logo looks like a bad Photoshop job. There was too much shine and 3D and ‘effects’ and not enough design. The new one exhibits classic design principles that continue to be relevant because they are naturally beautiful. 3D glossy logos are a trend, the classics are where it’s at. People just get Photoshop and call themselves a ‘designer’. It’s laughable. Read a book.
Rama Maganti

“The new one exhibits classic design principles “…… Can you explain?
Rama Maganti

“The new one exhibits classic design principles……” Can you explain what is classic about the new one? Furthermore, I don’t claim to be ”designer”, but I can distinguish between a good and a bad design.
faakhirah vessells

WAIT WHICH ONE IS NEW THE 3D OR THE PLAIN LOOKING ONE
faakhirah vessells

WAIT WHICH IS NEW
TheDevil

The CERN sign also says 666.
TheDevil

Fools! The old logo was also 666, but it was less obvious… ))
That’s why they changed it, because the old one wasn’t very explicit.

New Google Chrome Logo

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