Designed by Igor Chak this multi-faced watch called the Watch oNe uses an E-ink screen to allow you to choose from a number of different face options depending on your mood.
You can also download new watch faces by connecting it to the Internet and designers have the ability to upload face designs to the online store for users to purchase.
The E-Ink display is LED back lit and the physical parts of the watch can be interchanged allow you to have endless combinations of both face and style. It might be the last watch you will ever need to purchase.
Watch oNe is going on sale in March 2011 for $350
Via Yanko