This week Polaroid has announced the launch of its next-generation instant digital camera in the form of the Polaroid Snap Touch, which will be available to purchase next month priced at $180.
Originally unveiled back in CES during January 2016 earlier this year, the new instant digital camera requires no ink to print photos and is now equipped with a 3.5 inch LCD touchscreen, that can be used for framing shots and navigating the camera’s menu system.
Equipped with a 13 megapixel CMOS sensor, the pocket size camera is capable of high quality images as well as 1080p HD video recording, all of which are stored on a microSD card that can be up to 128GB in size. Polaroid explains a little more about the inkless technology included in the instant digital camera.
Integrated within the Polaroid Snap Touch is a printer which uses ZINK Zero Ink Printing Technology. This gives consumers the ability to capture and instantly print full-color, 2×3” photographs, all at a significantly lower cost than traditional instant film prints. Of course the new Polaroid Snap Touch is ideal for today’s selfie shooters thanks to a self-timer and the addition of a fun selfie mirror that ensures the user is framed perfectly in the shot. Additionally, the instant digital camera offers three color modes—black and white, color, and vintage sepia.
Thanks to Bluetooth connectivity and integration with the Polaroid Print App, users are no longer limited to just printing photos captured by the camera itself. Using Bluetooth and the app, users can now pair the Polaroid Snap Touch with other devices such as smartphones and tablets to transform the device into an instant photoprinter. The app, available free for iOS and Android, will also give users the ability to edit and enhance images saved on other mobile devices using a number of creative filters, digital stickers, effects and controls, and then print via the Polaroid Snap Touch. Exploring the Polaroid Print App allows users to unlock trophies and other fun hidden features. No matter what device their images are taken with, they’ll be able to share the fun with their own creative flair.
For more information on the Polaroid Snap Touch instant digital camera jump over to the Polaroid press release via the link below.
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