Being a sponsor for this year’s London Olympic Games, Panasonic has unveiled a few statistics regarding the displays they will be providing for the 2012 games. This includes 45 giant LED screens at 27 venues, 200 Pro Sound systems, and a staggering 12,000 HDTV sets.
Unprecedented Display Coverage
The 12,000 HDTVs will provide the London 2012 Olympic Games with a huge 1,730 square meters of display surface in total, setting a new record for the amount of displays used and provided by a sponsor. This achievement surpasses the 10,000 HDTVs that were supplied four years ago to the Beijing Olympics. The extensive coverage ensures that spectators at various venues will have an unparalleled viewing experience, capturing every moment of the action in high definition.
Panasonic’s commitment to enhancing the viewer experience is evident in their deployment of 45 giant LED screens across 27 venues. These screens will be strategically placed to offer optimal viewing angles and ensure that even those seated far from the action can enjoy a clear and vibrant display. The LED screens are designed to handle various weather conditions, ensuring consistent performance throughout the games.
Advanced Audio and Visual Technology
In addition to the visual displays, Panasonic is also providing 200 Pro Sound systems to ensure that the audio experience matches the high-quality visuals. These sound systems are crucial for delivering clear and powerful audio, whether it’s the roar of the crowd, the commentary, or the subtle sounds of the athletes in action. The integration of advanced audio technology will enhance the overall atmosphere, making the events more immersive for the audience.
Panasonic explains in their press release: “anything that has to do with the acquisition or transmission of image during the London 2012 Olympics will be handled by the company.” This statement underscores Panasonic’s comprehensive role in the event, covering everything from capturing the footage to broadcasting it to millions of viewers worldwide. Their technology will be pivotal in ensuring that the images are transmitted with the highest quality, maintaining the integrity of the live experience.
The company’s involvement goes beyond just providing equipment. Panasonic has been working closely with the Olympic Broadcasting Services (OBS) to ensure that the technology is seamlessly integrated into the event’s infrastructure. This collaboration includes extensive testing and fine-tuning to ensure that everything runs smoothly during the games. The goal is to provide a flawless viewing experience, both for those attending the events in person and for the global audience watching from home.
Moreover, Panasonic’s role in the Olympics is part of a broader strategy to showcase their cutting-edge technology on a global stage. The Olympics provide a unique opportunity to demonstrate the capabilities of their products to a diverse and extensive audience. This exposure can lead to increased brand recognition and potentially boost sales in various markets.
The use of 12,000 HDTVs and other advanced technologies also highlights the growing importance of high-definition and digital displays in modern sports events. As audiences demand higher quality and more immersive experiences, companies like Panasonic are pushing the boundaries of what is possible. This trend is likely to continue, with future events incorporating even more advanced technologies to enhance the viewer experience.
In conclusion, Panasonic’s significant contribution to the London 2012 Olympic Games in terms of display and sound technology is a testament to their expertise and commitment to excellence. Their efforts will ensure that the games are not only a memorable sporting event but also a showcase of the latest advancements in audio-visual technology.
Source: Verge
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