Nike has announced that it is developing a new game called NikeFuel Missions based on its Nike Fuel technology, which will apparently be the first game of its kind that uses your everyday movement to power it. This innovative approach aims to merge physical activity with gaming, creating a unique experience that encourages users to stay active while having fun.
Watch the video after the jump to learn more about the NikeFuel Missions game, but full details and specifications are still being kept under wraps by Nike at the current time.
“In a world conquered by cold, you’ll have to earn your way out with the help of Calvin Johnson, Alex Morgan, Allyson Felix and Neymar Jr. Do more with your Nike+ device. Advance your avatar. Stand out on the leaderboard.”
How NikeFuel Missions Works
NikeFuel Missions leverages the Nike+ ecosystem, which includes devices like the Nike+ FuelBand, Nike+ Running app, and other compatible wearables. These devices track your physical activity, converting your movements into NikeFuel points. In the game, these points are used to advance your avatar, complete missions, and unlock new levels. The more active you are in real life, the more progress you make in the game.
The game features a storyline where players must navigate through a world conquered by cold. To escape, they need to complete various physical challenges and missions. The involvement of sports stars like Calvin Johnson, Alex Morgan, Allyson Felix, and Neymar Jr. adds an exciting element, as players can receive tips and motivation from these athletes.
Benefits of Combining Fitness and Gaming
The concept of combining fitness and gaming is not entirely new, but NikeFuel Missions takes it to a new level by integrating it with everyday activities. This approach has several benefits:
1. Increased Motivation: Gamifying fitness can make exercise more enjoyable and less of a chore. The competitive elements, such as leaderboards and avatars, can motivate users to stay active.
2. Health Benefits: Regular physical activity is essential for maintaining good health. By encouraging users to move more, NikeFuel Missions can help improve cardiovascular health, increase strength, and boost overall well-being.
3. Social Interaction: The game includes social features that allow players to compete with friends and share their achievements. This can foster a sense of community and provide additional motivation to stay active.
4. Personalized Experience: The game adapts to the user’s fitness level and progress, providing a personalized experience that can help users set and achieve their fitness goals.
For more information and to register your interest, jump over to the Nike Facebook page.
NikeFuel Missions represents a significant step forward in the integration of technology, fitness, and gaming. By making exercise more engaging and rewarding, it has the potential to change the way people approach physical activity. Whether you’re a fitness enthusiast or someone looking to get more active, NikeFuel Missions offers an exciting and innovative way to stay motivated and achieve your fitness goals.
Source: Kotaku
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