If you have recently purchased a new Kindle Fire HDX tablet and noticed a very faint blue tint around the screen’s edge when viewing webpages or documents that are predominantly showing a white background.
You might be interested to learn that it is actually a feature which Amazon has added to aid the representation of colour by the tablet screen and also offer users a 20 percent improvement in power efficiency.
In a statement released by Amazon this week the company explains a little bit more about the technology used within their new Kindle Fire HDX tablet and why this blue tint can be seen around the edge of the tablets screen when you. Explaining:
“All displays have some level of light emission around the edges, and the light on the Kindle Fire HDX 7” is blue due to the technology used to render perfect color accuracy.”-“Most LCD displays use white LEDs, and then apply filters to extract the desired color,”-“The result is oftentimes a compromise to tone and color accuracy, or — if attempting to address these compromises — an increase in battery consumption and, thus, device weight.”
“We’ve taken a different approach. To achieve the perfect color accuracy on Kindle Fire HDX 7 inch at the lowest possible battery consumption and device weight, we used blue, not white, LEDs,” the explanation concludes. “Blue LEDs allow for a much more accurate and rich representation of color and result in an up to 20% improvement in power efficiency.”
The new Amazon Kindle Fire HDX 7 inch model starting be shipped on Friday with prices starting at $229.
Source: Amazon
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