De Vere’s of London, the company that brought us the $4,000 Diamond iPhone, have just released a new customized iPhone, the Midnight iPhone 3G.
The Midnight iPhone 3G features a deep black bezel to match the color of the back of the iPhone. It was initially created by De Vere’s to showcase diamonds in the bezel, but they decided it also looked good without diamonds, so they decided to release the Midnight iPhone 3G.
We realized how sensational the all black iPhone looks without diamonds; slimmer, sleeker and sexier than the original,” said Philip De Vere, founder of De Vere’s of London.
Design and Aesthetics
The Midnight iPhone 3G stands out due to its unique and elegant design. The deep black bezel not only complements the back of the iPhone but also gives it a more unified and sophisticated appearance. This design choice makes the phone look slimmer and sleeker compared to the standard iPhone 3G. The absence of diamonds does not detract from its allure; instead, it enhances the minimalist and modern aesthetic that many users find appealing.
The decision to offer a version without diamonds was a strategic move by De Vere’s, catering to customers who prefer a more understated luxury. The Midnight iPhone 3G is a testament to the idea that sometimes, less is more. The sleek black finish provides a timeless look that can appeal to a wide range of users, from business professionals to tech enthusiasts.
Customization Options
The Midnight iPhone is available from De Vere’s for £799 ($1,149). For those who already own an iPhone 3G and wish to upgrade its appearance, the black bezel can be purchased separately for £299 ($449). This option allows users to customize their existing phones without the need to buy a completely new device.
For those who still crave a touch of opulence, De Vere’s offers the option to add diamonds to the black bezel for an additional cost. This customization allows for a personalized touch, making each Midnight iPhone unique. The diamonds can be arranged in various patterns and designs, providing a bespoke experience for the customer.
The flexibility in customization options ensures that there is something for everyone, whether you prefer the sleek, all-black look or a more glamorous, diamond-studded version. This approach by De Vere’s highlights their commitment to providing luxury products that cater to diverse tastes and preferences.
Market Impact and Customer Reception
The release of the Midnight iPhone 3G has generated significant buzz in the luxury tech market. Customers appreciate the blend of high-end design and functionality. The option to customize the phone further enhances its appeal, making it a desirable item for those looking to stand out.
The Midnight iPhone 3G also reflects a growing trend in the tech industry towards personalization and customization. Consumers are increasingly seeking products that reflect their individual style and preferences. By offering a range of customization options, De Vere’s is tapping into this demand and setting a precedent for other luxury tech brands.
The Midnight iPhone 3G by De Vere’s of London is more than just a phone; it is a statement piece. Its sleek design, coupled with the option for further customization, makes it a standout product in the luxury tech market. Whether you prefer the minimalist all-black look or a more opulent diamond-studded version, the Midnight iPhone 3G offers something for everyone.
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