What may well be the most expensive iPhone 5 case in history has launched from a company called Brikk. The cases start at $11,610 and go up to $14,235 each for starters. The reason they cost so much is because they are made of solid precious metal such as gold and platinum.
Luxurious Material Choices
Rich buyers can opt for yellow gold, pink gold, or solid platinum. None of the cases are plated; they are solid precious metal construction. Both gold versions have over 75 g of gold while the platinum version has over 100 g of platinum. This substantial use of precious metals not only adds to the weight and feel of the case but also significantly contributes to its high price.
The choice of materials is not just about aesthetics; it’s about making a statement. Gold and platinum are symbols of wealth and status, and owning a phone case made from these materials is a way to showcase one’s affluence. The use of solid precious metals ensures that the case will maintain its luster and value over time, unlike plated cases that can wear and tarnish.
Design and Functionality
The design of the cases appears to leave all of the ports and controls available to use. The case uses a two-piece wraparound style that covers the sides and back, leaving the screen exposed. This design choice ensures that the functionality of the iPhone is not compromised while providing a luxurious and protective covering for the device.
The wraparound style is not just about protection; it’s also about enhancing the user experience. The smooth, cool touch of gold or platinum adds a tactile element that is both pleasing and unique. The precision engineering of the case ensures that it fits perfectly, providing a seamless look that complements the sleek design of the iPhone 5.
Philanthropic Aspect
Each of these incredibly expensive smartphone cases sold will also sponsor a metric ton of rice to feed the hungry around the world. This philanthropic aspect adds a layer of social responsibility to the purchase. Buyers are not just acquiring a luxury item; they are also contributing to a noble cause.
This initiative by Brikk highlights the potential for luxury brands to make a positive impact on global issues. By linking their products to charitable causes, they can appeal to socially conscious consumers who want to make a difference. The donation of a metric ton of rice for each case sold is a significant contribution that can help alleviate hunger in many parts of the world.
Market and Target Audience
The market for such high-end, luxury phone cases is undoubtedly niche. These cases are targeted at the ultra-wealthy, individuals who see their phone as an extension of their personal style and status. For these consumers, the cost is justified by the exclusivity and prestige that comes with owning a Brikk case.
Examples of potential buyers include celebrities, business magnates, and high-net-worth individuals who are accustomed to luxury in every aspect of their lives. For them, a phone case is not just a protective accessory; it’s a fashion statement, a status symbol, and a piece of art.
In conclusion, Brikk’s iPhone 5 cases represent the pinnacle of luxury and exclusivity in the world of smartphone accessories. Made from solid gold and platinum, these cases are not just about protection; they are about making a statement. With prices starting at $11,610, they are targeted at the ultra-wealthy who value exclusivity and prestige. The philanthropic aspect of sponsoring a metric ton of rice for each case sold adds a layer of social responsibility, making these cases not just a luxury item but also a means to contribute to a noble cause.
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