The tough times for Blackberry continue as the company expects to report a loss of almost $1 billion for the second quarter. The Canadian manufacturer has announced it will layout 4,500 jobs, which is almost 40 percent of its workforce before the year ends. Before the official announcement, Blackberry suspended public trading on Friday after their shared dropped by almost 24 percent and is expected to resume on Monday.
The company plans to forget the consumer market and focus on the enterprise sector of the industry, providing end-to-end solutions. The most disappointing part is that the company shipped 3.7 million devices during the quarter, and most of those were running the outdated Blackberry OS 7. The company also announced a new Blackberry 10 devices, Blackberry Z30 recently at an even in Malaysia. We’ll find out about the popularity of Blackberry Z30 after the handset goes up for sale.
The company is also rolling out its Blackberry Messenger for Android and iOS starting today on respective App Stores. The company has also formed a special committee to explore strategic alternatives, which may involve selling the company, or at least parts of it.
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