The BlackBerry DevCon Europe has become the perfect place for RIM’s VP for developer relations, Alec Saunders, to rectify a misconception about BlackBerry smartphones and its App World.
While iOS and Android users may seem to be downloading by the truckloads, Saunders said BlackBerry users around the world are also doing the same. He noted that the BlackBerry App World has registered over six million downloads per day. This translates to 174 million downloads per month, a figure that underscores the platform’s active user base and the high demand for apps.
BlackBerry App World: A Profitable Platform for Developers
Saunders also noted that it is profitable for developers to continue making apps for BlackBerry, saying that App World has given about 40% more revenue for developers when compared to the Android market. This statistic is significant because it highlights the financial benefits for developers who choose to invest their time and resources into creating apps for BlackBerry devices. The higher revenue can be attributed to several factors, including a more targeted user base and potentially less competition compared to the saturated Android market.
Moreover, BlackBerry’s focus on security and enterprise solutions means that many of its users are professionals who are willing to pay for high-quality, reliable apps. This creates a lucrative opportunity for developers who can meet these demands with innovative and functional applications.
Changing Perceptions and Future Prospects
BlackBerry’s Saunders is hoping that the latest figures would be enough, at least for now, to convince many that the App World is not lacking in download activity, which is the common perception. The misconception that BlackBerry’s app ecosystem is dormant or unprofitable is something Saunders aims to dispel. By presenting these compelling statistics, he is making a strong case for the viability and profitability of developing for BlackBerry.
In addition to the impressive download numbers, BlackBerry has been making strides to improve its developer tools and support. Initiatives such as the BlackBerry Developer Program offer resources, training, and incentives to attract and retain developers. These efforts are designed to foster a vibrant developer community that can continually enhance the App World with new and exciting applications.
Furthermore, BlackBerry’s commitment to innovation is evident in its ongoing development of new technologies and platforms. For example, the introduction of BlackBerry 10 OS brought a range of new features and capabilities that developers could leverage to create more sophisticated and engaging apps. This continuous evolution ensures that BlackBerry remains a relevant and attractive platform for both users and developers.
The BlackBerry DevCon Europe served as an important venue for Alec Saunders to address and correct misconceptions about BlackBerry’s App World. With over six million downloads per day and a 40% higher revenue for developers compared to the Android market, it is clear that BlackBerry remains a viable and profitable platform. By continuing to support and engage with the developer community, BlackBerry is well-positioned to maintain and grow its app ecosystem, offering valuable opportunities for developers and a rich experience for users.
Via: TheVerge
Latest Geeky Gadgets Deals
Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.
