The BBC has this week revealed that it will soon be allowing its popular BBC iPlayer application to stream outside content which hasn’t been created by the BBC.
The BBC will be opening the iPlayer to partners for the very first time and the first content that will be available will be thanks to a partnership with the Royal Shakespeare Company and will allow iPlayer users to see the latest production of Richard the second starring David Tennant.
The “open” initiative which is being taken on by the BBC is part of the ongoing expansion and redesign of the BBC which is in response to the UK government’s attempt to restrict the growth of the corporation as it faces royal charter renewal. Tony Hall, the corporation’s director general explains more :
For the first time, the BBC will be showcasing the great talent we have in our leading cultural institutions on BBC iPlayer. It’s another step towards an open BBC – something we all believe in. This weekend [23 April] we’re experimenting live with digital formats like never before. Alongside a fantastic lineup on radio and television, we’re hosting a digital festival, shaped with partners, to bring their creativity to millions here and the world over.
For more information on the new BBC iPlayer content jump over to the Guardian website for details following the link below.
Source: The Guardian