The Google Nexus 7, which is made by Asus, has become a very popular Android tablet. Asus announced recently that they shipped a total of 1 million Nexus 7 tablets in October.
And now it would appear that Asus is on track to ship around 5 million of the Nexus 7 tablets by the end of 2012, which certainly is impressive. Google is now selling around 1 million of these devices each month.
Popularity and Market Impact
The Nexus 7’s popularity can be attributed to several factors. First, its competitive pricing makes it an attractive option for consumers looking for a high-quality tablet without breaking the bank. Starting at just $199, the Nexus 7 offers a lot of value for its price, including a high-resolution display, a powerful quad-core processor, and the latest version of Android.
Moreover, the Nexus 7 has received positive reviews from both critics and users alike. Its build quality, performance, and the pure Android experience it offers have been praised widely. The tablet’s portability, with its 7-inch form factor, makes it convenient for on-the-go use, further boosting its appeal.
Future Prospects and Market Trends
It will be interesting to see what the final figures are by the end of the year. We wonder if Google and Asus will end up selling more than the predicted 5 million units by the end of 2012. The holiday season could potentially drive sales even higher, as tablets are popular gifts.
The success of the Nexus 7 also highlights a growing trend in the tablet market: the demand for smaller, more affordable tablets. Competing devices like the Amazon Kindle Fire and the Apple iPad Mini are also targeting this segment, indicating a shift in consumer preferences towards more portable and budget-friendly options.
Additionally, the Nexus 7’s success has likely influenced other manufacturers to consider similar strategies. The combination of high performance, affordability, and a strong ecosystem of apps and services is a winning formula that other companies may seek to replicate.
The Nexus 7 has made a significant impact on the tablet market, and its success is a testament to the effective collaboration between Google and Asus. As we approach the end of 2012, it will be fascinating to see if the Nexus 7 can surpass the 5 million units mark and what this means for the future of Android tablets.
Source Brief Mobile
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