According to a recent report by research firm Strategy Analytics, Apple’s iCloud is the most popular cloud storage service in the US, with a 27 percent share of the US market.
In second place is Dropbox which has a 17 percent share of the market, in third place is Amazon’s Cloud Drive service with has a 15 percent share of the market, this is follows by Google Drive who has a 10 percent share of the market.
Usage of cloud storage is heavily skewed towards younger people, in particular 20-24 year olds, whilst Apple’s service is the only one with more female than male users. Amongst the big four, Google’s is the one most heavily skewed towards males.
Cloud storage is overwhelmingly dominated by music; around 90% of Apple, Amazon and Google’s cloud users store music. Even Dropbox – which has no associated content ecosystem – sees around 45% of its users storing music files. Dropbox’s recent acquisition of Audiogalaxy will add a much needed native music player to the platform in the coming months.
We heard back in January that Apple had over 250 million users on their iCloud service, this increase from around 190 million back in October of 2012, it will be interesting to see if Apple is still top of the cloud storage services over the next year.
Source Strategy Analytics
Filed Under: Apple, Technology News, Top News