During 2018 Apple was offering iPhone batteries at a reduced price of just $29, the company did this after it was discovered that handsets with degraded batteries were slowed down by Apple’s software.
It has now been revealed that Apple replaced a massive 11 million iPhone batteries in 2018 as part of their $29 replacement program. The program was introduced at the end of 2017 and ran until the 31st of December 2018.
The news comes direct from Apple’s Tim cook who revealed that Apple normally replaces 1 to two million iPhone batteries a year. The 2018 figure is significantly higher than normal due to the reduced price of the battery replacement that was offered.
Apple recently reduced their earnings guidance on lower iPhone sales, on of the reasons they have for this was due to people who had batteries replaced keeping their phones for longer. Apple reduced their expected revenue for their latest financial quarter to $84 billion, down from previous estimate of $89 to $93 billion.
Source Daring Fireball, MacRumors
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