Apple recently launched their new Apple TV 3, and we have previously heard rumors that Apple is working on their own HDTV, which will come with some sort of new TV subscription service.
According to a recent report, Apple is expected to launch their Apple HDTV in the fourth quarter of 2012, due to some information received from various supply chains.
We know Apple is working on an Apple HDTV, it was confirmed in the late Steve Jobs’s biography, and the new HDTV is expected to be powered by Apple’s voice-activated virtual assistant, Siri.
Many sites are calling the device the Apple iTV, which we suspect will not be the name for the device, as the ITV brand name is owned by British broadcaster ITV, and if Apple went down this route it could end up facing legal action here in the UK.
Features and Innovations
The Apple HDTV is anticipated to bring a host of innovative features that could revolutionize the way we consume television content. One of the standout features is the integration of Siri, Apple’s voice-activated assistant. This would allow users to control their TV using voice commands, making it easier to search for shows, adjust settings, and even control other smart home devices. Imagine simply saying, “Hey Siri, play the latest episode of my favorite show,” and having it instantly appear on your screen.
Another expected feature is seamless integration with other Apple devices. Users could potentially use their iPhones, iPads, and Macs to control the TV, stream content, and even mirror their screens. This level of integration could provide a more cohesive and user-friendly experience, making it easier to switch between devices and continue watching content without interruption.
Potential Challenges
While the Apple HDTV promises many exciting features, it also faces several challenges. One of the most significant hurdles is the competitive landscape of the television market. Established brands like Samsung, LG, and Sony have a strong foothold, and Apple will need to offer something truly unique to capture market share.
Another challenge is the potential legal issues surrounding the name “iTV.” As mentioned earlier, the ITV brand name is owned by British broadcaster ITV. If Apple were to use this name, it could face legal action, which would not only delay the product launch but also result in costly legal battles. Therefore, it is likely that Apple will opt for a different name to avoid these complications.
Additionally, the pricing of the Apple HDTV could be a concern. Apple products are generally priced at a premium, and the HDTV is expected to be no different. This could limit its appeal to a broader audience, especially when there are more affordable options available in the market.
Despite these challenges, the Apple HDTV has the potential to make a significant impact. If Apple can successfully integrate its ecosystem of devices and services, it could offer a compelling product that stands out in the crowded television market.
Source BGR
Have a look at our handy guide which explains the difference between LCD and LED TVs.
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