Apple has closed almost 100 of their retail stores in the USA due to rising cases of COVID-19. This includes all of the company’s retail stores in California. The decision to close these stores comes as part of Apple’s ongoing efforts to prioritize the health and safety of its customers and employees during the pandemic.
Temporary Closures and Services
The company has stated that these stores are temporarily closed, but some of them are still allowing customers to pick up orders and attend Genius Bar appointments. This means that while in-store shopping is not available, customers can still receive support and collect their online purchases. Apple has implemented strict health and safety protocols for these services, including contactless pickup and enhanced cleaning measures.
Apple has announced that all of these stores will remain closed until at least after the holidays. This extended closure period is intended to help curb the spread of the virus during a time when many people are traveling and gathering for celebrations. The company is closely monitoring the situation and will make further decisions based on public health guidance.
Global Impact and Additional Closures
In addition to the closures in the USA, Apple has also closed some of their stores in other countries. This includes locations in Germany, the Netherlands, Brazil, Mexico, and now the UK. The closures in these countries are similarly driven by rising COVID-19 cases and government-imposed lockdowns.
In the UK, many Apple stores in major cities like London, as well as all stores in Wales and Scotland, are now closed due to recent lockdown restrictions. The UK government has introduced these measures in response to a significant increase in COVID-19 cases and the emergence of new, more transmissible variants of the virus.
Apple’s approach to these closures has been consistent across different regions. The company prioritizes the health and safety of its customers and employees, and it has been proactive in responding to changing public health conditions. By temporarily closing stores and offering alternative services, Apple aims to reduce the risk of virus transmission while still providing support to its customers.
Customer Support and Online Services
Despite the closures, Apple continues to offer robust online services to meet customer needs. The Apple Online Store remains fully operational, allowing customers to shop for products, accessories, and services from the comfort of their homes. Additionally, Apple Support is available online and over the phone to assist with any technical issues or questions.
For customers who need in-person assistance, Apple has implemented a reservation system for Genius Bar appointments and order pickups. This system helps manage the flow of customers and ensures that social distancing guidelines are followed. Customers are encouraged to check the status of their local store and make appointments in advance to avoid any inconvenience.
Apple’s commitment to customer service extends beyond its retail operations. The company has also been actively involved in supporting public health efforts during the pandemic. This includes donating millions of masks and other personal protective equipment to healthcare workers, as well as developing and distributing COVID-19 tracking and exposure notification technology in collaboration with public health authorities.
In conclusion, Apple’s decision to close nearly 100 retail stores in the USA and additional locations worldwide reflects its dedication to health and safety during the COVID-19 pandemic. While these closures may be inconvenient for some customers, the company continues to provide alternative services and support through its online platforms and limited in-person appointments. As the situation evolves, Apple will continue to adapt its operations to ensure the well-being of its customers and employees.
Source MacRumors
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