Apple has made another acquisition, this time it is a machine learning company called Laserlike that was founded by three former Google engineers.
Apple has apparently confirmed the acquisition to The Information although no details have been revealed on how much they paid for it.
Laserlike had created a search application that used machine learning to provide news, videos and more to the user that was relevant to them.
We live in a world of information abundance, where the main problem is sifting through the noise and discovering the stuff you actually care about. For instance, if you care about knowing when the next SpaceX livestream launch is because you like to watch it with your kids, or if the car you bought two years ago has had a recall, or if a company you’re interested in announces it’s opening a new office where you live, or if there’s a music festival coming to your town, you don’t know when to look for these things, and there’s no product that informs you automatically.
It is not clear as yet on exactly what Apple has planned for their latest acquisition, the Laserlike app is no longer available.