Amazon Fresh is now available in the UK, the grocery service has launched in the UK from today and it is available in central and east London.
The grocery delivery service is available to Amazon Prime members and Amazon have teamed up with Morrisons to offer around 130,000 products at launch.
“The bar in grocery retailing is exceptionally high. The supermarkets and grocers are amongst the very best retailers in the world,” said Ajay Kavan, Vice President of AmazonFresh. “We believe that the key to the long term success of AmazonFresh is to bring together the low prices, vast selection, fast delivery options and customer experience that Amazon customers know and love.
“We are launching with a comprehensive offer in a limited area and will take our time to hone and improve our service based on our learnings and feedback from our customers,” said Kavan. “We will be very methodical and considered in how we roll this service out further in the UK.”
You can find out more details about Amazon Fresh over at the company’s website at the link below, as yet there are no details when it will be expanded to other parts of the UJK.