Following on from the recently leaked images of Sony’s new fixed lens RX1 camera, new images have also leaked for their upcoming A99 camera, officially expected to be announced on September 12th, 2012.
The Sony A99 is expected to be equipped with a 24.3 megapixel full-frame CMOS Exmor sensor, with other features including SLT technology, a new Bionz imaging engine, 14-bit RAW recording, ISO 100 up to 25,600, and 50 ISO extended with a lower dynamic range. Additionally, it boasts an impressive 102 AF points, including 11 cross-type points, which is expected to significantly enhance autofocus performance.
Innovative Features and Accessories
Sony Alpha Rumours explains: “What is coming along the A99 is not only a camera but also a whole system of innovative accessories around it. It also marks the possible end of the classic DSLR Full Frame line with optical viewfinders.” This statement hints at a significant shift in Sony’s strategy, moving away from traditional DSLR designs towards more modern, mirrorless systems. The A99 is expected to feature an electronic viewfinder (EVF), which offers several advantages over optical viewfinders, such as real-time exposure previews and the ability to display additional shooting information.
The A99 is also rumored to include advanced video recording capabilities, making it a versatile tool for both photographers and videographers. With features like full HD 1080p recording at various frame rates and professional audio input options, the A99 could be a strong contender in the hybrid camera market.
Expected Pricing and Market Impact
When the Sony A99 arrives in stores, it is expected to be priced at around $2,800. This pricing positions it competitively against other full-frame cameras from brands like Canon and Nikon. The inclusion of innovative features and a robust accessory ecosystem could make the A99 an attractive option for both professional and enthusiast photographers.
Sony is expected to announce the new range of leaked cameras on September 12th, 2012. This announcement is highly anticipated, as it will provide more detailed specifications and possibly reveal additional features that have not yet been leaked. For more information on all the leaked specifications, jump over to the Sony Alpha Rumours website.
The potential end of the classic DSLR full-frame line with optical viewfinders marks a significant milestone in the evolution of camera technology. As mirrorless systems continue to gain popularity, manufacturers are increasingly focusing on developing cameras that offer the benefits of both DSLR and mirrorless designs. The A99, with its combination of a full-frame sensor, advanced autofocus system, and electronic viewfinder, exemplifies this trend.
The Sony A99 is shaping up to be a groundbreaking camera that could redefine the expectations for full-frame cameras. Its blend of high-resolution imaging, innovative features, and a comprehensive accessory system makes it a compelling choice for a wide range of photographers. As we await the official announcement, the excitement and speculation surrounding the A99 continue to build, promising a significant impact on the camera market.
Source: Verge : Sony Alpha Rumours
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